Team Lead- Campaign management

Team Lead, Campaign Management

What you will do :

• Lead and manage a team

  of campaign specialists, providing guidance, mentorship, and performance feedback to ensure high-quality campaign execution and professional growth.

• Oversee the end-to-end execution of digital campaigns

  , with a primary focus on email marketing, ensuring timely delivery, accuracy, and adherence to client specifications and best practices.

• Develop and implement operational processes

  and workflows to optimize campaign efficiency, quality, and scalability.

• Monitor campaign performance

  and team productivity, identifying areas for improvement and implementing corrective actions as needed.

• Collaborate cross-functionally

  with internal stakeholders (e.g., Sales, Client Services, Creative, Technical teams) to ensure seamless campaign delivery and client satisfaction.

• Troubleshoot and resolve complex campaign-related issues

  , demonstrating strong problem-solving and decision-making abilities.

• Ensure compliance

  with industry regulations, data privacy standards (e.g., GDPR, CAN-SPAM), and internal policies.

• Contribute to the continuous improvement

  of campaign management strategies, tools, and technologies.

• Prepare and present reports

  on team performance, campaign metrics, and operational insights to management.

Must-Have Skills:

• Minimum 3+ years of progressive experience

  in campaign management, digital marketing operations, or email marketing execution.

• Strong understanding of operational processes, systems, and principles

  related to campaign execution.

• Excellent leadership and team management skills

  , with a demonstrated ability to motivate, guide, and develop team members.

• Exceptional communication skills

  (written and verbal) for effective internal and external collaboration.

• Strong analytical and problem-solving abilities

  to identify issues, propose solutions, and make sound managerial decisions.

• Detail-oriented

  with a commitment to accuracy and quality in all deliverables.

• Ability to work independently

  and collaboratively within a dynamic team environment.

• Willingness to work in night shifts

  as required to support global operations.

Preferred Qualifications:

• Bachelor's degree in Marketing, Business Administration, Information Technology, or a related field. (B. Tech/BCA/MCA or equivalent technical degree preferred).
• Experience with email marketing platforms (e.g., Salesforce Marketing Cloud, Adobe Marketo, Braze, Mailchimp, etc.).
• Familiarity with CRM systems and marketing automation tools.