Strategic Planner

About the Company

We are ADK India, part of ADK Global #TheChallengerNetwork

Our multidisciplinary talent across Creative, UX and Technology delivers outsized results for household brands such as Tata Motors, Croma Retail, Mahindra Auto, JLL, Citibank, Unilever and more.

Headquartered in Mumbai, our diverse team has deep insight into the Indian market, culture and consumers. This added to the powerful backing of the ADK Global network across 14 countries gives an edge to our ideas, market research and large-scale campaign execution capabilities.

We have a history of building long-term relationships with clients, based on trust, reliability, and the delivery of successful campaigns.

About the Role

This role will be to set up a planning discipline within the ADK India offices and drive new business along with a dedicated NBD team. Currently the ADK India teams have limited access to planning and planning techniques. You will be part of the leadership team in defining the road map of the agency for the next 3 years. You will work with the leadership team to identify areas and services to pitch to potential and existing clients. Work to craft goals in line with strategic direction for the agency, achieve revenue targets and coordinate team support as and when necessary. You will be responsible for defining the tone and approach for new business pitches as well as defining the brand strategy for existing large clients.

Responsibilities

• Set up a planning discipline within the ADK India offices.
• Drive new business along with a dedicated NBD team.
• Identify areas and services to pitch to potential and existing clients.
• Craft goals in line with strategic direction for the agency.
• Achieve revenue targets and coordinate team support as necessary.
• Define the tone and approach for new business pitches.
• Define the brand strategy for existing large clients.

Required Skills

• Good knowledge of digital marketing, websites, social media and traditional agency offerings.
• Strong problem-solving and analytical abilities.
• Strong presenting and communication abilities.