Sr Content Writer

Job Summary:

Senior Content Writer

This role requires a blend of strong writing skills, content strategy, and leadership to ensure all content aligns with brand voice, SEO goals, and business objectives.

Key Responsibilities:

• Write clear, engaging, and original content for websites, blogs, social media, email campaigns, case studies, whitepapers, and other digital assets.
• Develop and implement a 

  content strategy

   aligned with business goals and marketing campaigns.
• Manage and update the 

  Content Management System (CMS)

   for accurate publishing and organization.
• Assign tasks to content team members and freelancers, ensuring deadlines and quality standards are met.
• Review and edit content for grammar, tone, style, SEO, and overall effectiveness.
• Collaborate with marketing, SEO, design, and product teams to create impactful content.
• Monitor and analyze content performance, providing insights for improvements.
• Maintain a consistent brand voice across all channels.
• Stay updated on industry trends, SEO practices, and content marketing innovations.

Requirements:

• Bachelor’s/Master’s degree in English, Journalism, Mass Communication, Marketing, or related field.
• Minimum 4+ years of experience in content writing and content strategy in IT industry.
• Proven track record of managing content calendars and content teams.
• Hands-on experience with popular 

  CMS platforms

   (e.g., WordPress, HubSpot, Drupal, etc.).
• Strong understanding of 

  SEO best practices

   and ability to optimize content accordingly.
• Excellent writing, editing, and proofreading skills with strong attention to detail.
• Ability to manage multiple projects simultaneously and deliver under tight deadlines.
• Strong communication and leadership skills to guide junior writers and coordinate with cross-functional teams.

Required Skills:

• Content Writing & Editing
• Content Strategy & Planning
• SEO Writing & Optimization
• Content Management Systems (WordPress/HubSpot/Drupal)
• Team Management & Task Delegation
• Research & Analytical Thinking
• Proofreading & Quality Control
• Communication & Collaboration
• Project & Time Management

Preferred Skills (Nice to Have):

• Experience in 

  technical writing

   or niche industry content.
• Familiarity with 

  Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools

  .
• Basic knowledge of HTML/CSS for content formatting.
• Understanding of content distribution and promotion strategies.