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Sr Associate Marketing Automation Manager

3 - 8 years

7 - 12 Lacs

Posted:1 hour ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Novo Nordisk Global Business Services ( GBS) India Department – Commercial GBS- Omnichannel Ops, MES Are you an expert in marketing automationDo you have experience in executing multichannel campaignsWe are looking for a Sr. Associate Marketing Automation Manager to join our team in the Commercial, GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career. The position As a Sr. Associate Marketing Automation Manager, you will be responsible for: Build and execute Omnichannel campaigns on SFMC to engage our customers effectively. Manage stakeholders and collaborate with cross-functional teams. Master the local data model to ensure accurate and targeted marketing efforts. Be the subject matter expert in Omnichannel execution, providing guidance on campaign optimization. Demonstrate independence and decision-making skills to drive successful marketing automation initiatives. Qualifications To be successful in this role, you should have the following qualifications: Bachelor’s Degree or Above preferably in Computer Engineering. Proven track record of executing end to end campaigns from creating segment, to building email and journeys on SFMC in a similar sized company for at least 3 years . Experience working with SMS and WhatsApp based campaigns would be a value add. Strong communication and collaboration skills, able to translate marketing requirements into functional campaigns. Experience as a Business Analyst is a plus. Proficient in data management, building data extensions and preparing data for importing/uploading. Familiarity with AMPscript and HTML. Self-motivated with strong attention to detail, focused on delivering the best possible experience for our customers. Ability to work in a fast-paced, results-oriented climate, collaborating across functional areas and multiple locations. Proven analytical and problem-solving skills. Shift timings are 12 PM to 8.30 PM. About the department The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business.

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Novo Nordisk
Novo Nordisk

Pharmaceutical Manufacturing

Bagsværd Kalundborg

10001 Employees

202 Jobs

    Key People

  • Lars Fruergaard Jørgensen

    President and CEO
  • Jakob Riis

    Executive Vice President, Commercial Strategy & Corporate Affairs

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