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9.0 - 14.0 years
0 Lacs
hyderabad, telangana
On-site
**Job Description** As a Salesforce Marketing Cloud Architect, you will play a crucial role in providing architectural design governance, technical leadership, and customized solutions within the Salesforce Marketing Cloud platform to support critical business functions and meet project requirements. You will collaborate with various IT stakeholders across different business sectors to ensure successful implementation. **Key Responsibilities** - Collaborate with SFMC Business Analyst, Sector Product Owner, Sector IT, and Marketing teams to translate new requirements into best practice-led Salesforce Marketing Cloud technical designs. - Work closely with stakeholders to design and govern highly usable, scalable, extensible, and maintainable Salesforce solutions. - Develop detailed project plans and status reports to track progress effectively. - Address ambiguous problems, take ownership of finding solutions, and simplify complex problems. - Troubleshoot key implementation issues and drive them towards successful resolution. - Utilize deep business knowledge of SFMC to assist in estimating major new initiatives. - Provide oversight to the development team (up to 5 resources) to ensure the technical delivery of the product is sound. - Design and implement complex solutions in Email Studio, Mobile Studio, Web Studio (cloud pages), Automation Studio, Journey Builder, etc. - Integrate with other systems using SSJS and APIs. - Contribute to SFMC CoE building activities by creating reference architectures, common patterns, data models, and re-usable assets. - Educate internal stakeholders about SFMC technology and its benefits. **Qualifications** - Bachelors degree in IT, Computer Science, or equivalent. - 9-14+ years of IT experience with at least 5+ years of experience in SFMC developer toolkit, including Email Studio, Mobile Studio, Advertising Studio, Web Studio, Administration, etc. - Experience in developing customer-facing user interfaces with Lightning Components. - Active SFMC Developer Certification (SFMC Admin, Email Specialist, SFMC Developer, SFMC Consultant). - Proficiency in API Integrations using SSJS. - Agile delivery experience. - Self-motivated and creative.,
Posted 2 days ago
3.0 - 7.0 years
0 Lacs
pune, maharashtra
On-site
As a Salesforce Marketing Cloud Developer at our company, you will be an integral part of our team, utilizing your expertise in Salesforce Marketing Cloud to design, implement, and optimize marketing campaigns. Your role will involve seamless integration with other platforms and ensuring the success of our marketing strategies. Key Responsibilities: - Develop and implement Salesforce Marketing Cloud solutions, including data extensions, queries, automations, and journeys. - Collaborate with cross-functional teams to design and build customer journeys using Journey Builder, Automation Studio & Email Studio. - Create and optimize marketing emails and templates using AMP script, HTML, and CSS. - Configure and implement audience segmentation strategies and manage customer data within Marketing Cloud. - Develop custom scripts and logic using Server-Side JavaScript (SSJS) and AMP script for advanced personalization. - Monitor, troubleshoot, and optimize the performance of marketing campaigns and journeys. - Ensure compliance with industry standards and best practices, including GDPR and CAN-SPAM guidelines. - Maintain up-to-date documentation on system configurations, processes, and workflows. - Provide technical expertise to marketing teams on leveraging the full capabilities of Salesforce Marketing Cloud. Qualifications Required: - Bachelor's degree in computer science, Information Technology, or a related field. - 3-5 years of experience in Salesforce Marketing Cloud development. - Strong proficiency with AMP script, SSJS, SQL, HTML, and CSS. - Experience with Marketing Cloud tools: Email Studio, Journey Builder, Automation Studio, and Content Builder. - Knowledge of Salesforce ecosystem integration and data flow management. - Familiarity with REST and SOAP APIs for data integration. - Excellent problem-solving skills and attention to detail. - Ability to work collaboratively with marketing and technical teams. In addition, the following soft skills are preferred for this role: - Strong communication and presentation skills. - Ability to translate business requirements into technical solutions. - Self-starter with the ability to manage multiple priorities. - A team player with a collaborative mindset. If you meet the qualifications and possess the necessary skills, we look forward to having you join our team as a valuable Salesforce Marketing Cloud Developer.,
Posted 2 days ago
5.0 - 6.0 years
5 - 9 Lacs
bengaluru
Work from Office
Senior Developer role in the team working for Smart Grid projects. Understand, Analyze, and derive software requirements/software functional specification. Design, Development/Implementation, Unit Test, Testing, and delivery of work packages on time with high quality. Investigate and fix software defects found by test / review team to ensure product quality. Understanding of Power system and distributed network application added advantage. Use your skills to move the world forward! Overall, 5-6 years of experience as an Ansible Developer. B.E/B. Tech/M. Tech (Computer Science, Information Science, Electronics). Tools: GIT, Jira. Strong knowledge of Ansible (Playbooks, Roles, Inventory, Modules). Good knowledge/working experience with Python and Shell Scripting (an advantage). Strong debugging and troubleshooting skills for automation scripts and infrastructure issues. Good knowledge/working experience on GIT, JFrog Artifactory. Flexibility and the ability to learn new technologies quickly. Sound problem-solving skills. Good interpersonal, communication skills and good Team player. Can drive topics independently with minimal guidance and self-exploration .
Posted 3 days ago
3.0 - 5.0 years
0 Lacs
ahmedabad
Work from Office
3-4 years of proven experience working in Salesforce Marketing Cloud. Proficiency in AMPscript, SSJS , and SQL for SFMC. Experience working with Einstein capabilities in SFMC.
Posted 4 days ago
7.0 - 10.0 years
20 - 30 Lacs
bengaluru
Hybrid
ResMed is a global leader in connected devices and digital health. We help millions of people sleep, breathe, and live better lives. Are you ready to help fuel our growth? As ResMed continues to evolve with the future of healthcare, our customer-centric organization focuses on cloud-connected devices and digital health technologies that are designed to help treat and manage sleep apnea, COPD, and other chronic respiratory diseases that, together, affect over one billion people worldwide. Lets talk about the team Join our Marketing Technology team and help shape how we deliver personalized, data-driven experiences at scale. We build and optimize scalable, secure, and integrated MarTech ecosystems that connect with customers in meaningful ways. This is a unique opportunity to influence how technology and marketing come together to create impact across the business. Let’s talk about the role As a Marketing Technology Solutions Consultant , you’ll play a key role in designing and optimizing enterprise-level marketing technology platforms that drive strategic outcomes. You’ll work across functions — Marketing, CRM, Engineering, Data Privacy, and third-party vendors — to deliver impactful solutions with measurable ROI. This role combines deep technical expertise with solution design, governance, and cross-functional leadership. Key responsibilities include: 1.Solution Design & Architecture Translate business goals into scalable, secure solution designs across Email, Mobile, Journey Builder, and OTT platforms. Design technical architectures, roadmaps, and documentation that align with enterprise objectives. Lead end-to-end Salesforce Marketing Cloud (SFMC) implementations, from discovery to optimization. 2. Integration & Execution Build and maintain integrations between SFMC, Salesforce CRM (Sales & Service Clouds), and external systems. Leverage tools such as Journey Builder, Automation Studio, Contact Builder, and APIs to deliver personalized customer experiences. Ensure consistency of implementation across business units while upholding platform best practices. 3. Data Governance & Compliance Champion data governance policies to ensure privacy compliance (GDPR, CAN-SPAM, etc.). Partner with Legal, Privacy, and IT teams to maintain high standards for data security and marketing ethics. 4. Optimization & Troubleshooting Monitor campaign performance and technical platform health. Identify opportunities for process and performance improvements using data analysis and stakeholder input. Troubleshoot issues in production environments and recommend long-term solutions. 5. Collaboration & Leadership Act as a trusted advisor to stakeholders by simplifying complex technical concepts. Mentor junior consultants and campaign specialists, fostering knowledge sharing and growth. Lead cross-functional workshops and contribute to the continuous evolution of our marketing tech stack. Let’s talk about you 7+ years of experience in the Salesforce ecosystem, with at least 3 years hands-on in SFMC (architecture, design, implementation). A degree in Marketing, IT, Computer Science, or related field (Master’s preferred) — or equivalent professional experience. Advanced proficiency in SFMC modules (Journey Builder, Automation Studio, Email Studio, Mobile Studio). Expertise in Contact Builder, Data Extensions, AMPscript, and API integrations. Experience integrating cloud platforms (AWS, Salesforce Data Cloud, etc.) and data pipelines. Salesforce Marketing Cloud Consultant and Email Specialist certifications (preferred); additional certifications in cloud platforms or CDPs are a plus. Strong communication and interpersonal skills with the ability to influence stakeholders and mentor team members. Comfort navigating ambiguity, driving decisions in fast-paced environments, and fostering a culture of innovation and continuous learning.
Posted 5 days ago
4.0 - 8.0 years
0 Lacs
hyderabad, telangana
On-site
As a Marketing Automation & CRM Specialist, your role will involve managing and optimizing enterprise-level customer engagement platforms like Salesforce Marketing Cloud, Oracle CECS, and BirdEye to ensure seamless customer journeys and data-driven engagement strategies. Your key responsibilities will include: - Salesforce Marketing Cloud Management: - Design and deploy email marketing campaigns with personalization and automation journeys. - Build and maintain complex data extensions, segmentation, and audience rules. - Utilize Automation Studio, Journey Builder, and AMPscript to optimize campaign workflows. - Monitor campaign performance and provide recommendations for improvement. - Data Cloud & Customer Segmentation: - Define, build, and refine customer segments and lifecycle campaigns using Salesforce Data Cloud or other CDP solutions. - Collaborate with internal data teams to ensure accurate and consistent data flow. - Develop reporting dashboards to track engagement, conversions, and retention. - Oracle CECS (Customer Engagement and Commerce Suite): - Administer and configure Oracle CECS for loyalty programs, promotions, and personalized customer experiences. - Integrate Oracle CECS data with other marketing automation platforms. - Oversee updates, troubleshoot issues, and ensure smooth day-to-day operations. - BirdEye Management: - Set up and monitor BirdEye for reputation management and customer reviews. - Analyze customer feedback to identify trends and areas for improvement. - Coordinate with customer service and product teams to address feedback promptly. - Collaboration & Strategy: - Collaborate with Product, Sales, and Digital Marketing teams to align marketing automation efforts with business objectives. - Contribute to strategy planning sessions, offering insights on platform capabilities and customer engagement opportunities. - Stay updated on industry trends and platform enhancements to drive continuous improvement. Qualifications: Education & Experience: - Bachelor's degree in Marketing, Business, Computer Science, or a related field. - 4-5+ years of hands-on experience with Salesforce Marketing Cloud (SFMC) or similar marketing automation platforms. - Experience managing CRM systems and loyalty/rewards programs (e.g., Oracle CECS). Technical Skills: - Proficiency with SFMC modules like Email Studio, Journey Builder, Automation Studio, and Audience Builder. - Familiarity with CDP/data management for segmentation (Salesforce Data Cloud preferred). - Experience with BirdEye or other reputation management tools. - Basic understanding of HTML/CSS for email template customization. - Ability to analyze large data sets and generate actionable insights. Soft Skills: - Strong project management and organizational abilities. - Excellent communication and stakeholder management skills. - Analytical mindset and proven problem-solving skills. - Detail-oriented with a focus on delivering high-quality user experiences. Preferred: - Certifications in Salesforce Marketing Cloud, Salesforce Administrator/Consultant, or Oracle CECS. - Experience collaborating with IT teams or external vendors on integrations.,
Posted 5 days ago
1.0 - 5.0 years
8 - 12 Lacs
bengaluru
Work from Office
About The Role Achieving business targets as laid down by acquiring new client relationships and maintaining them. Graduate in any discipline Identify target areas for prospective business Pre-screen customer segments as per the organization norms Ensure the number of log in along with disbursement Ensure high customer satisfaction level by proactively understanding customer needs and cross- sell multiple products as per the requirements Execute sales promotion activities to build customer interest in the TCFSL brand Build strong client relationships both internally and externally and build a strong brand identification with potential customers. Ensure vendor empanelment and develop relationships with new vendors. Develop strong distribution channels Ensure compliance to all Audit / RBI regulations.
Posted 6 days ago
3.0 - 7.0 years
0 Lacs
ajmer, rajasthan
On-site
You are a Salesforce Data Cloud & Marketing Cloud Expert looking to join CRM Landing Software, a Salesforce Summit Partner, Authorized Consulting Partner, and AppExchange Partner. Your role will involve owning the end-to-end execution of personalized, data-driven customer journeys across various digital channels. Key responsibilities will include managing and optimizing Salesforce Data Cloud and Marketing Cloud platforms, designing and executing personalized journeys across email, SMS, social, and other digital touchpoints, integrating data from multiple sources to create unified customer profiles, and developing advanced analytics and reports to measure ROI across campaigns and channels. You will collaborate with sales and marketing teams to optimize lead generation, nurture strategies, customer engagement, and sales conversion. Additionally, you will provide actionable insights and recommendations for improved customer experiences through data analysis and journey performance tracking. To qualify for this role, you should have proven experience with Salesforce Data Cloud and Marketing Cloud, including Journey Builder, Personalization, and multi-channel campaign execution. You must have a strong track record of building and scaling personalized customer experiences for large enterprises, demonstrating ROI through analytics, dashboards, and cross-channel reporting. Expertise in data integration, segmentation, and audience building is essential, along with a solid understanding of digital marketing strategies across multiple channels such as email, SMS, push, social, and web. Excellent communication, problem-solving, and collaboration skills are required, as well as a Bachelor's degree in Marketing, Business Administration, or a related field (advanced certifications in Salesforce Data Cloud or Marketing Cloud preferred). Experience in CRM or related fields would be a plus for this role.,
Posted 1 week ago
4.0 - 9.0 years
17 - 22 Lacs
pune, bengaluru, delhi / ncr
Hybrid
We are hiring a Salesforce Marketing Cloud Developer at Avenoir. The role requires expertise in designing, developing, and optimizing Marketing Cloud solutions, creating customer journeys, managing campaigns, and integrating with Salesforce. Required Candidate profile Minimum 3 years of hands-on experience with Salesforce, particularly Marketing cloud Experience in at least 2 successful Marketing cloud projects
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
chennai, tamil nadu
On-site
As a Campaign Operator specialized in Salesforce Marketing Cloud, you will play a crucial role in transforming Martech stack operations, establishing innovative practices, and expanding operations to diverse markets. Your responsibilities will include designing, configuring, and implementing Marketing Automation studio solutions utilizing the Salesforce Marketing Cloud (SFMC) Platform, encompassing email campaigns, Journey Builder, Cloud Pages, SMS, and push notification campaigns. Your expertise in data modelling, integration architectures, and data governance processes will be pivotal in collaborating with team members to ensure seamless campaign execution from initial requirements to configuration and distribution. Working closely with IT teams, you will integrate data from various sources, ensuring data quality and accuracy through cleaning, transforming, and standardizing data as necessary. An essential aspect of your role will involve building solutions in collaboration with the IT team, utilizing out-of-the-box features and modules in Salesforce Data/Marketing Cloud while customizing them to meet specific requirements. Proficiency in Salesforce connectors, Code languages (such as Apex and JavaScript), knowledge of JSON data structure, SQL, and SOQL will enable you to optimize business processes with a focus on data integration architecture. Your experience of over 3 years in marketing automation, including 1-2 years with SFMC, coupled with excellent business acuity and communication skills, will be invaluable in driving customer-centric campaigns and enhancing customer experience. Additionally, your familiarity with AMP scripts in journey builder or profile segmentation, along with the ability to engage with customers to suggest optimization strategies, will contribute significantly to the technical architecture and solution design specific to Data Cloud and Marketing Cloud. As part of the AstraZeneca team, you will have the opportunity to work in a dynamic and innovative environment that combines cutting-edge science with digital technology platforms. By embracing new technologies and processes, you will have the chance to redefine roles, work processes, and contribute to cross-company change within the industry. If you are ready to make a difference and be part of a team that is dedicated to developing life-changing medicines, we encourage you to apply now and join us in our unique and daring world.,
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
karnataka
On-site
As a Lead - Campaign Management at Indegene, you will play a crucial role in developing thought leadership, service portfolio, and solutions in the area of Campaign Operations. Your responsibilities will revolve around creating, executing, and evaluating marketing campaigns and strategies for both existing and new clients. Your deep expertise in Marketing Automation Platforms will be instrumental in setting up MAP Operations at scale for Global enterprises. In addition, you will be expected to develop capabilities in new channels such as Social, Search, and Programmatic channels to drive integrated Campaign Operations. Your focus will be on building IPs to address specific challenges in the campaign operations space, thereby gaining a competitive advantage through differentiation. You will also directly own Campaign ops service RFP response solutioning, proposition, and pricing. Furthermore, your role will involve measuring the ROI of all marketing campaigns and activities, utilizing the data to drive informed decisions. You will work closely with the internal team to manage competencies and act as a subject matter expert for project delivery. Your ability to elicit requirements and translate them into technical solutions that can scale across multiple business units will be crucial. To excel in this role, you should have experience with email and/or marketing automation software, along with knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget. Proficiency in working with Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails, is required. Additionally, hands-on experience with front-end development, SQL, Journey Builder, web service integration, and platform migration projects will be beneficial. If you are excited about the prospect of working at the intersection of healthcare and technology, being mentored by industry experts, and driving the future of healthcare organizations, we encourage you to apply for this position at Indegene. Join us in our purpose-driven journey to enable healthcare organizations to be future-ready.,
Posted 1 week ago
3.0 - 5.0 years
0 Lacs
mumbai, maharashtra, india
On-site
Associate Digital Email Marketing Operations with expertise in Salesforce Marketing Cloud Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The Firm&aposs employees serve clients worldwide including corporations, governments and individuals from more than 1,200 offices in 43 countries. As a market leader, the talent and passion of our people is critical to our success. Together, we share a common set of values, grounded in integrity, excellence and strong team ethic. Morgan Stanley can provide a superior foundation for building a professional career. Its a place for people to learn, achieve and grow. Job Description The Wealth Management Marketing Operations team is looking for a talented email marketer and platform expert to execute communications in our digital channels, specifically leveraging Salesforce Marketing Cloud (SFMC) platform. Youre excited about digital marketing technology capabilities and enjoy partnering with marketing teams to bring programs to life and analyze the results. Youre obsessed with optimizing marketing technology platforms to personalize the digital client experience across web and email, driving engagement. You like to roll up your sleeves and navigate tools to try new things. Youre passionate about target segments and how their behaviors and interests drive engagement across all phases of the customer lifecycle, from awareness to engagement and through to retention. Delivering the right message, with the right offer, at exactly the right time is what you love doing. Responsibilities Flawlessly execute our marketing campaigns and provide support to product and marketing colleagues to support campaign build, testing, and execution of marketing communications in various marketing technology platforms (primarily SFMC) Rigorously track and monitor past and current campaign performance and user behavior to recommend strategies and campaigns that will drive conversion and engagement. Continuously stay on top of the marketing technology industry and our platform capabilities to optimize and extend our marketing effectiveness in digital channels. Build a center of excellence with marketing technologies. Develop rigorous QA process. A/B testing strategies, advise on best practices to email and web. Provide value added insights to drive marketing excellence and optimize platform capabilities to drive results. Build strong relationship building skills with business partners in Marketing, Product and Technology. Qualifications 3-5 years of hands-on experience in email marketing, specifically using Salesforce Marketing Cloud. Proficiency in using Salesforce Marketing Cloud tools such as Email Studio, Automation Studio, Journey Builder, and Content Builder. Strong understanding of HTML/CSS for email design and development. Experience with AMPscript and SQL for dynamic content and data manipulation within Salesforce Marketing Cloud. Proficiency in A/B testing and other optimization techniques to enhance email performance. Knowledge of Financial Services products and the industry, including driving marketing efforts on behalf of Financial Advisors / Wealth Management businesses, a plus. Highly collaborative, self-motivated, results-oriented and a creative thinker. Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously. Experience in collaborating with cross-functional teams, including design, content, and marketing strategy. Knowledge of email best practices including subject lines, messaging, segmentation, list management, deliverability and CAN-SPAM/anti-spam laws. Bachelors degree in Marketing, Business, Technology, Operations or related field. What You Can Expect From Morgan Stanley We are committed to maintaining the first-class service and high standard of excellence that have defined Morgan Stanley for over 89 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - arent just beliefs, they guide the decisions we make every day to do what&aposs best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. At Morgan Stanley, youll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. Theres also ample opportunity to move about the business for those who show passion and grit in their work. To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices into your browser. Morgan Stanley is an equal opportunities employer. We work to provide a supportive and inclusive environment where all individuals can maximize their full potential. Our skilled and creative workforce is comprised of individuals drawn from a broad cross section of the global communities in which we operate and who reflect a variety of backgrounds, talents, perspectives, and experiences. Our strong commitment to a culture of inclusion is evident through our constant focus on recruiting, developing, and advancing individuals based on their skills and talents. Show more Show less
Posted 1 week ago
12.0 - 18.0 years
0 Lacs
maharashtra
On-site
As a Campaign Management Manager, you will play a crucial role in designing, implementing, and managing Salesforce Marketing Cloud, a powerful customer relationship management (CRM) platform tailored for marketers. Your primary responsibility will be to enable marketers to create and nurture effective marketing relationships and campaigns with customers. This involves integrating comprehensive solutions for customer journey management, email marketing, mobile marketing, social media engagement, web personalization, advertising, content creation and management, as well as data analysis. To excel in this role, you must possess a deep understanding and practical experience in leveraging Salesforce Marketing Cloud tools and functionalities such as Journey Builder, Automation Studio, Email Studio, Content Builder, and Audience Builder. You should have a proven track record in executing successful marketing automation campaigns, including tasks like audience segmentation, journey creation, and analytics. Furthermore, expertise in integrating Salesforce Marketing Cloud with CRM systems like Salesforce and Microsoft Dynamics is essential to ensure seamless data flow. Proficiency in AMPscript and SQL is crucial for customizing email content, creating intricate data filters, and conducting advanced data manipulations. Your leadership skills will be put to the test as you guide and mentor a team of SFMC developers and administrators. A solid understanding of web development technologies like HTML, CSS, and JavaScript will help you in creating and customizing landing pages and email templates effectively. Additionally, you should be well-versed in API integration concepts to facilitate data exchange between SFMC and other platforms. Proficiency in data analysis and reporting tools such as Tableau and Power BI will enable you to extract insights and present performance reports effectively. Your roles and responsibilities will include collaborating with marketing teams and project managers to develop and execute marketing automation strategies using Salesforce Marketing Cloud. You will lead a team of SFMC developers and Subject Matter Experts (SMEs), provide technical guidance, and ensure adherence to best practices. Designing, configuring, and implementing various components of SFMC, overseeing data integration, executing marketing campaigns, conducting A/B testing, ensuring security and compliance, troubleshooting issues, documenting processes, staying updated with SFMC trends, and maintaining data hygiene are also key aspects of your job. Moreover, you will be responsible for maintaining accurate records, completing required reports, and following all Desktop Procedures (DTPs) and Standard Operating Procedures (SOP) to carry out tasks efficiently. By staying updated with the latest trends in Salesforce Marketing Cloud, you can suggest innovative solutions and improvements to enhance marketing strategies and overall performance.,
Posted 1 week ago
5.0 - 9.0 years
0 Lacs
haryana
On-site
The Campaign Specialist will be responsible for ensuring the quality and successful delivery of campaigns for clients. This role includes campaign management, development, quality assurance, and reporting. Your key responsibilities will involve creating, managing, and deploying marketing campaigns. This includes defining campaign workflows, setting up campaigns, quality checking, measuring performance, and optimizing customer journeys. It is essential to have extensive knowledge of the entire Salesforce Marketing Cloud (SFMC) suite, particularly Email Studio, Mobile Studio, Web Studio, and all builders. As a Campaign Specialist, you will act as a bridge between the account management and operations teams to design and implement scalable technical solutions effectively. To excel in this role, you should possess at least 5 years of experience in executing campaigns on marketing automation and CRM platforms. Proficiency in SFMC is a mandatory requirement for this position. Familiarity with other platforms such as WebEngage, MoEngage, and Adobe will be considered a plus. You must demonstrate a track record of optimizing campaign performance and possess exceptional analytical, troubleshooting, decision-making, organizational, and time management skills with a keen eye for detail. Effective communication skills, both written and verbal, are crucial. The ability to work autonomously is also expected. Key Skills Required: - Proficiency in Email Marketing and marketing automation - Comprehensive understanding of SFMC modules like Email Studio, Web Studio, Analytics Builder, Journey Builder, Automation Studio, Audience Builder, and Content Builder - Gathering campaign requirements, setting timelines, and finalizing briefings - Coordinating with cross-functional teams to facilitate email development - Managing the creative process whenever necessary - Analyzing provided HTML assets and making revisions as needed - Configuring campaigns effectively - Creating target audiences, managing data extensions, and troubleshooting data issues - Conducting Quality Assurance and testing of campaigns - Tracking and reporting campaign performance - Familiarity with relational database concepts and experience in SQL query development - Knowledge of AMP Script - Exposure to HTML and CSS - Understanding of Landing page Development - Basic understanding of REST & SOAP API would be advantageous.,
Posted 1 week ago
6.0 - 10.0 years
0 Lacs
surat, gujarat
On-site
As a highly motivated and detail-oriented Salesforce Marketing Cloud Consultant, you will have the opportunity to join our dynamic team at Aloola Solutions. Your role will be crucial in implementing, optimizing, and managing Salesforce Marketing Cloud solutions to cater to the unique needs of our clients. Collaboration with cross-functional teams to understand business requirements, provide valuable insights, and contribute to the development of innovative marketing strategies will be key. Your expertise in Salesforce Marketing Cloud will drive successful marketing campaigns and enhance customer engagement. Your responsibilities will include: - Demonstrating in-depth knowledge and hands-on experience in configuring and utilizing Salesforce Marketing Cloud tools like Journey Builder, Automation Studio, Email Studio, Content Builder, and Audience Builder. - Successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and analytics. - Integrating Salesforce Marketing Cloud with CRM systems to ensure seamless data flow. - Proficiency in AMPscript and SQL to customize email content, create complex data filters, and perform advanced data manipulations. - Leading and mentoring a team of SFMC developers and administrators. - Analyzing complex technical issues, identifying root causes, and proposing effective solutions. - Collaborating with marketing teams, IT, and other stakeholders with excellent communication and interpersonal skills. - Leveraging API integration concepts to facilitate data exchange between SFMC and other platforms. - Creating personalized customer experiences through advanced segmentation strategies. In addition, you will work closely with the Project Manager and marketing stakeholders to understand campaign objectives and requirements. You will assist in the execution of campaign strategies, provide guidance on leveraging SFMC capabilities effectively, configure and customize SFMC components, maintain data extensions, and create and manage automated journeys. Required skills and qualifications: - Proficiency in Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, SQL, DataExtension) - Strong analytical skills and ability to interpret data insights. - Bachelors degree in Computer Science or related field preferred. - Familiarity with Agile methodologies and project management tools. - Excellent communication and interpersonal skills. - Detail-oriented with a commitment to accuracy. - 6+ years of experience in the field is required. This is a full-time position (WFO Only) located at The Citadel, 6th floor 601-603, Opp. Star Bazaar, Adajan, Surat, Gujarat 395009. If you meet the qualifications and are excited about this opportunity, please send your resume to [email protected],
Posted 1 week ago
3.0 - 5.0 years
5 - 7 Lacs
mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Digital Content Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years Language - Ability: English - Intermediate What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? . Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation
Posted 1 week ago
3.0 - 8.0 years
8 - 10 Lacs
gurugram
Work from Office
Key Responsibilities: Build and deploy multi-channel campaigns (email, push, SMS, in-app) using Braze and SFMC . Design and implement customer journeys, lifecycle flows, and automations. Work closely with marketing, product, and data teams to translate campaign requirements into executable builds. Develop and manage audience segmentation strategies. Monitor and optimize campaign performance to drive engagement, retention, and conversion. Ensure campaigns meet data compliance standards and best practices. Troubleshoot issues related to deliverability, data syncs, and campaign execution. Maintain and update campaign documentation, assets, and templates. Stay current with platform updates, industry trends, and email best practices. Required Skills & Experience: 3+ years of experience in campaign development or CRM marketing. Proven expertise in Braze and Salesforce Marketing Cloud (SFMC) . Strong knowledge of email marketing , automation , segmentation , and journey builder . Experience with personalization logic (AMPscript, Liquid, etc.). Familiarity with data integrations, APIs, and event-based triggers. Excellent communication skills ability to translate technical needs into actionable insights. Highly detail-oriented and organized, with a strong focus on quality and timelines. Ability to manage multiple campaigns and deadlines simultaneously. Preferred Qualifications: Braze Certified Marketer or Braze Certified Practitioner . Salesforce Marketing Cloud Email Specialist or related SFMC certifications. Experience with HTML/CSS for email templating. Basic understanding of SQL and data segmentation logic.
Posted 1 week ago
8.0 - 10.0 years
8 - 12 Lacs
mumbai
Work from Office
Lead the design and execution of multi-channel campaigns using Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, etc.) Drive requirement gathering, architecture design, and implementation strategies Develop and manage data extensions, segmentation models, and personalization strategies Implement and optimize customer journeys and automation workflows Integrate SFMC with Salesforce CRM and other external systems via APIs and connectors Lead or mentor junior developers, providing guidance on best practices and code reviews Monitor campaign performance and generate actionable insights through reporting and analytics Ensure compliance with data privacy and deliverability best practices Work closely with internal stakeholders and clients to align business objectives with technical solutions
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
noida, uttar pradesh
On-site
You are hiring an SFMC consultant to join your team. The ideal candidate should have strong client handling and communication skills for US clients. They must have hands-on experience with SFMC modules such as Email Studio, Mobile Studio, and Advertising Studio, with at least 2-3 full-scale project implementations. Proficiency in AmpScript and SSJS is crucial, with a rating of 9/10 on skills. Real-life experience in using and implementing both languages on projects is a must, as they will be assessed during the interview process. Moreover, the candidate should have expertise in Journey Builder and be capable of building complex journeys using Contact Builder, not just managing them. Experience in creating Business Requirement Documents (BRD), Solution Design Documents (SDD), Technical Specification Documents (TSD), and Implementation Specification Documents (ISD) is essential. Certifications in Email Studio and Marketing Cloud Consultant are a requirement, while a certification in Marketing Cloud Developer would be beneficial. Additionally, having elementary knowledge in HTML5 is necessary. Candidates with data cloud implementation experience and certification, as well as those with expertise in Marketing Cloud Personalization, will be given preference. Powered by JazzHR,
Posted 2 weeks ago
4.0 - 7.0 years
4 - 8 Lacs
mumbai
Work from Office
About The Role The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform. This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys. Primary Skills Good written and verbal communication skills Ability to work effectively with non-technical personnel Experience with email and/or marketing automation software and integration with databases Knowledge of Salesforce Marketing Cloud (SFMC ) aka ExactTarget is required. Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails Develop responsive email templates with extensive knowledge of AMPscript Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial Master with SQL and robust understanding of Marketing Clouds contact data model Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration. Ability to elicit requirements and translate to technical solutions that can scale across multiple business units Experience with web service integration (REST/SOAP) would be beneficial Skills (competencies)
Posted 2 weeks ago
3.0 - 5.0 years
7 - 12 Lacs
pune
Work from Office
Role & responsibilities Own and manage customer engagement strategy via MoEngage/Clevertap across push notifications, in-app messaging, email, WhatsApp, and SMS. Develop and execute retention-focused campaigns to reduce churn and increase repeat purchases. Segment users effectively using behavioral and transactional data to create personalized customer journeys. Design and optimize automated workflows for onboarding, engagement, win-back, and reactivation campaigns. Work closely with the marketing, product, and data teams to ensure campaigns align with brand tone, product updates, and business goals. Track and analyze campaign performance using MoEngages analytics & dashboards; identify trends, insights, and opportunities for improvement. Conduct A/B tests to optimize messaging, timing, and targeting. Leverage customer insights to improve customer lifetime value (CLTV) and Net Promoter Score (NPS). Collaborate with design/content teams to ensure creative consistency across channels. Stay updated with the latest MoEngage features and industry best practices to maximize platform usage. Preferred candidate profile Bachelor's degree in Marketing, Business, or related field. 25 years of experience in growth/retention marketing, preferably in D2C, e-commerce, or subscription-based businesses. Hands-on expertise with MoEngage (mandatory) including campaign setup, segmentation, journeys, and reporting. Strong knowledge of CRM, marketing automation, customer lifecycle management, and engagement strategies. Analytical mindset with proficiency in data interpretation, customer segmentation, and A/B testing. Strong understanding of digital channels push, in-app, email, SMS, WhatsApp. Ability to work cross-functionally and manage multiple projects simultaneously. Excellent written and verbal communication skills. Preferred Qualifications Experience in FMCG, food, or dairy D2C brands. Familiarity with Google Analytics, Mixpanel, Clevertap, or other CRM tools. Experience with personalization engines and customer journey mapping. What We Offer Opportunity to build and scale customer retention strategies in a growing premium dairy brand. Collaborative and innovation-driven culture. Competitive salary Direct impact on customer satisfaction and long-term growth.
Posted 2 weeks ago
2.0 - 4.0 years
7 - 12 Lacs
hyderabad
Work from Office
Job Title: CRM Specialist Location: Hyderabad Experience: 2 - 4 Years CTC: Up to 12 LPA Employment Type: Full-Time Role & Responsibilities: Design and implement user journeys for financial products, ensuring seamless onboarding, engagement, and retention. Drive awareness of product features through CRM campaigns and targeted communication. Track, measure, and analyze engagement and conversion metrics to optimize CRM performance. Continuously refine user journeys based on data-driven insights and A/B testing. Collaborate with cross-functional teams to align CRM strategies with business goals. Skills & Qualifications: 1-2 years of experience working with CRM tools like CleverTap and MoEngage. Proficiency in Excel for data analysis and reporting. Strong analytical mindset with the ability to interpret data and optimize campaigns. Problem-solving skills with a keen eye for identifying gaps and improvement areas. Experience in financial products or fintech is a plus.
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
punjab
On-site
As a Salesforce Marketing Cloud Specialist, you will be responsible for implementing and maintaining Marketing Cloud Connect to ensure seamless integration between Salesforce Marketing Cloud and Salesforce CRM. Your role will involve developing and managing API integrations with external systems, optimizing SOQL queries for efficient data manipulation, and creating personalized email content using AMPscript. Additionally, you will design audience segmentation strategies, develop HTML email templates, and leverage DATAROMA for tracking marketing performance data. You will also be tasked with designing and implementing marketing automation workflows, creating customer journeys using Journey Builder, and administering Salesforce Marketing Cloud. Collaborating with cross-functional teams to enhance data exchange processes and integrating Customer Data Platform functionalities within Salesforce Marketing Cloud will be key aspects of your role. Familiarity with Sales Cloud and Commerce Cloud is preferred to align marketing efforts with overall business objectives. To qualify for this role, you should hold a Bachelor's degree in a relevant field and have proven experience as a Salesforce Marketing Cloud Specialist. Strong knowledge of MC Connect, API integration, SOQL, AMPscript, segmentation, HTML, DATAROMA, automation, Journey Builder, SFMC administration, and Customer Data Platform is required. Familiarity with Sales Cloud and Commerce Cloud, along with excellent analytical, problem-solving, communication, and collaboration skills, will be beneficial. Preferred qualifications include Salesforce Marketing Cloud Certification, experience with other Salesforce products and services, and an in-depth understanding of marketing best practices and industry trends.,
Posted 2 weeks ago
5.0 - 9.0 years
0 Lacs
ahmedabad, gujarat
On-site
As a Sr. Salesforce Marketing Cloud Consultant at LogicRain Technologies, you will play a crucial role in leading successful marketing automation implementations by understanding business requirements and translating them into effective Salesforce solutions. You will be responsible for designing, implementing, and optimizing Salesforce Marketing Cloud solutions to help businesses optimize their Salesforce platforms for efficiency and growth. Your key responsibilities will include developing and managing customer journeys, email campaigns, and automation workflows, as well as integrating Marketing Cloud with CRM and third-party platforms. You will utilize AMPscript, SQL, and API integrations for campaign personalization and automation, and analyze campaign performance to provide data-driven insights. Collaboration with cross-functional teams to align marketing strategies with business goals will be essential. To excel in this role, you should be certified in Salesforce Marketing Cloud (preferred) and have expertise in Email Studio, Automation Studio, Journey Builder, and Mobile Studio. Proficiency in AMPscript, HTML, CSS, and JavaScript for email development, as well as strong experience with SQL, segmentation, and data extensions, will be necessary. Knowledge of API integrations and CRM data synchronization, along with excellent analytical, problem-solving, and communication skills, are also required. By joining our team, you will have the opportunity to be at the forefront of Salesforce-driven business transformation, work on cutting-edge Salesforce implementations, and be part of a dynamic, collaborative work environment with growth and learning opportunities. We offer a flexible work environment with work-from-home options for deserving candidates. If you are ready to take on this exciting challenge and contribute to innovative Salesforce solutions, apply now at hr@logicrain.com and become a valuable member of our team!,
Posted 2 weeks ago
6.0 - 11.0 years
9 - 12 Lacs
kolkata
Remote
We are hiring an experienced Salesforce Marketing Cloud (SFMC) Developer to design, implement, and optimize personalized, cross-channel marketing campaigns. The ideal candidate must have strong technical expertise in AMPscript, SQL, and Salesforce CRM integrations with hands-on experience across SFMC studios. Responsibilities: Develop and optimize multi-channel campaigns using Journey Builder, Automation Studio, Email Studio, MobileConnect, MobilePush, CloudPages, and Contact Builder. Write and optimize AMPscript & SQL queries for dynamic content and personalization. Work with HTML, CSS, and JavaScript for custom templates and landing pages. Integrate Salesforce Marketing Cloud with Salesforce CRM and other systems (MuleSoft preferred). Ensure smooth data synchronization across platforms. Troubleshoot issues and optimize campaign deliverability and performance. Collaborate with marketing, CRM, and analytics teams for campaign success. Stay updated with Marketing Cloud best practices and new feature releases. Requirements: 5+ years of hands-on experience in Salesforce Marketing Cloud. Strong expertise in AMPscript, SQL, HTML, CSS, JavaScript . Proven track record with Journey Builder, Automation Studio, MobilePush, MobileConnect, CloudPages . Experience with Salesforce CRM integrations & data flows . Good understanding of campaign analytics & troubleshooting. Preferred: Salesforce Marketing Cloud certifications, MuleSoft, Advertising Studio, Data Cloud.
Posted 2 weeks ago
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