Social Media Team Lead

About the job

Social Media Team Lead

Responsibilities

✅ Lead and mentor a cross-functional team of executives, writers, and designers to ensure high-quality output across all accounts.

✅ Establish and enforce structured SOPs for content planning, multi-level approvals, and publishing workflows.

✅ Act as the primary point of contact for clients, managing briefs, feedback cycles, and escalations professionally.

✅ Collaborate with PPC and performance teams to align organic social content with paid campaign objectives for reach and engagement.

✅ Develop data-driven social strategies for Instagram, Facebook, LinkedIn, YouTube, and X, focusing on public outreach and citizen engagement.

✅ Drive creative ideation for reels, short-form storytelling, and trend integration within strict brand compliance frameworks.

✅ Perform final quality control on all content to ensure factual accuracy, brand alignment, and readiness for client submission.

✅ Draft comprehensive reports and pitch decks, including strategy documents for government tenders and RFPs.

✅ Monitor paid media metrics to analyze performance and refine overall content strategy for better audience outcomes.

✅ Maintain strict documentation and version control, ensuring all publishing schedules and project timelines are met without fail.

Qualifications

• Bachelor’s Degree in Marketing, Mass Communication, or a related field
• Minimum 4 years of experience in Social Media / Digital Marketing
• Mandatory experience in team leadership
• Experience working with government departments, PSUs, or public-sector campaigns is preferred

Minimum Experience:

Salary:

To apply, please share your resume at: hr@tyccommunication.com or reach out at +91 8766273570