Social Media Strategist

🚀 We’re Hiring: Social Media Manager(1-4 Years)

📍 HRL Infotechs

We’re looking for a skilled and creative Social Media Manager who can own end-to-end social media strategy, content planning, and performance optimization for multiple brands. If you’re strategic, data-driven, and love building strong online communities, we’d love to hear from you.

🔹 What You’ll Do

Social Media Strategy & Execution

• Develop and implement platform-specific strategies across Instagram, X (Twitter), Facebook, LinkedIn, Pinterest, and more.
• Plan and manage content calendars and rollout plans for multiple client portfolios.
• Stay updated with social media trends, platform updates, and competitor activity.
• Create customized social media solutions for brands across eCommerce, services, startups, and diverse industries.

Content & Creative Management

• Write engaging content for social media posts, blogs, landing pages, and campaign assets.
• Ensure content is optimized for engagement, SEO, and conversions.
• Collaborate with design teams to create on-brand visuals and creatives.
• Maintain brand consistency across all platforms.
• Ideate, script, and plan reels and short-form video content.
• Oversee in-house execution of reels and social videos aligned with strategy and client goals.

Client Communication & Reporting

• Act as the primary point of contact for clients and lead requirement-gathering calls.
• Track performance using analytics tools and share actionable insights through reports.
• Understand client goals and recommend strategies to strengthen brand presence and engagement.

Tools, Analytics & Tech

• Use social media management and analytics tools to track engagement, reach, and conversions.
• Support integrated marketing through CRM and email marketing workflows.
• Work with project management tools like Monday.com, Notion, Slack, etc.
• Knowledge of Meta Ads structure is a plus.
• Experience using AI tools for content ideation, writing, or trend analysis is an added advantage.
• 🔹 What We’re Looking ForExcellent English communication skills (written & spoken).
• Strong creative and strategic thinking abilities.
• Proven ability to manage multiple projects and clients simultaneously.
• Deep understanding of different industries and target audiences.
• Analytical mindset with a passion for data-driven growth.