Job
Description
Develop Social Media Strategy : Create and implement a comprehensive social media strategy aligned with overall marketing goals and objectives. This includes defining target audiences, selecting appropriate platforms, and setting measurable objectives. Content Creation and Curation : Create engaging and relevant content for social media platforms, including posts, images, videos, and infographics. Curate content from other sources that resonate with the target audience and support brand messaging. Community Engagement : Monitor social media channels for mentions, comments, and messages. Respond to inquiries, comments, and complaints in a timely and professional manner. Social Media Advertising : Plan and execute paid advertising campaigns on social media platforms, such as Facebook Ads, Instagram Ads, LinkedIn Ads, and Twitter Ads. Analytics and Reporting : Track and analyze key performance metrics across social media platforms, such as reach, engagement, click-through rate, conversion rate, and ROI. Use analytics tools like Facebook Insights, Twitter Analytics, and Google Analytics to assess campaign effectiveness and optimize strategies. Stay Updated on Trends : Keep abreast of latest trends, features, and best practices in social media marketing. Experiment with new platforms, formats, and techniques to stay ahead of the competition and adapt strategies accordingly. Collaboration with Cross-functional Teams : Coordinate with other marketing teams, including content marketing, digital advertising, and public relations, to ensure cohesive messaging and integrated campaigns across channels. Customer Insights and Feedback : Gather insights from social media conversations and feedback to inform product development, marketing strategies, and customer service improvements. Use social listening tools to monitor sentiment and identify opportunities for brand enhancement. Crisis Management : Act swiftly and decisively to address any negative publicity or crises that arise on social media. Develop and implement crisis communication strategies to mitigate reputational damage and maintain brand trust. also perform role of front desk reception which includes Administrative Support, Managing Mail, Maintaining Reception Area, Handling Inquiries and Requests,Multitasking and Prioritizing ,Communicate effectively with colleagues, Collaborate with other departments or team members to ensure seamless operations and excellent customer service. Job Type: Full-time Pay: ₹10,000.00 - ₹15,000.00 per month Schedule: Day shift Supplemental Pay: Yearly bonus Education: Bachelor's (Preferred) Work Location: In person
