Social Media Marketing Specialist

Job Title: Social Media Marketing Executive

Location: Greater Kailash, Delhi

Company:Imperial Holding Group

About Us

Founded in 1997, The Imperial Holding Group has grown into a dynamic conglomerate with diversified interests in Real Estate, Aviation, E-commerce, and Hospitality. We manage a portfolio of ultra-luxury properties in India and Thailand, blending elegant living with exceptional experiences.

Our Projects Include:

• Auramah Valley, Shimla –

  Ultra-luxury holiday homes amidst 100 acres of pristine pine forest.

• The Manor Luxury Hotel, Naldehra

  – A premium boutique hotel with valley and forest views, wellness, and fine hospitality.

• Villa Samayra, Thailand –

  A private luxury villa offering an exotic escape in the heart of Thailand.

• The Hideaway Cottage

  – An exclusive retreat nestled in the hills for nature lovers seeking peace and privacy.

We are now looking for a creative and experienced Social Media Marketing Specialist to elevate our online presence and deliver captivating storytelling that resonates with our elite audience.

Key Responsibilities

• Develop and execute unique and engaging content strategies for Instagram and other key social media platforms.
• Create, post, and manage content across multiple pages related to luxury hospitality and real estate projects.
• Produce high-quality Instagram reels, videos, and visual stories tailored to each property's brand and location.
• Collaborate with the sales, marketing, and creative teams to align content with campaign goals and business objectives.
• Track and analyze social media performance data to improve engagement, SEO, and ROI.
• Ensure brand consistency, visual aesthetics, and voice across all digital platforms.
• Stay current with social media trends, Instagram algorithms, and content best practices.

Requirements

• Minimum 2–3 years of hands-on experience in social media/digital marketing.
• Strong portfolio showcasing creative, trend-savvy, non-generic content—especially for reels and stories.
• Proficient in content planning, short-form video creation, and brand storytelling.
• Excellent knowledge of Instagram's latest tools and audience engagement strategies.
• Based in Noida, Delhi, or nearby areas. Freelancers or part-time candidates are welcome.
• Prior experience working with luxury, real estate, or hospitality brands is a strong advantage.

Perks & Benefits

• Be a part of a luxury brand ecosystem managing high-end projects across India and Thailand.
• Opportunity to create content that brings to life stunning hill retreats, heritage hotels, and exotic villas.
• Collaborate with a talented, creative, and growth-focused team.