Social Media Manager

About the Company:
Ink In Caps (https://iiclab.com/)We are a fast-growing technology-led experiential marketing agency that works with top brands across the automotive, BFSI, consumer goods, and real estate sectors. Our work blends innovation, technology, storytelling, and execution. From interactive installations to AI, AR/VR, IoT experiences, and immersive content, we create memorable, measurable brand experiences.

Job Description:
We are seeking a creative and results-driven Social Media Manager to join our dynamic marketing team at Ink In Caps. The ideal candidate will have a passion for social media, a strong understanding of various platforms, and the ability to engage and grow our online community.

Key Responsibilities:

• Develop and implement effective social media strategies to increase brand awareness and engagement.
• Create, curate, and manage published content (images, video, and written) across all social media platforms.
• Monitor, analyze, and report on social media performance metrics, adjusting strategies as needed.
• Collaborate with the marketing team to align social media efforts with overall marketing campaigns.
• Engage with followers, respond to comments, and manage online community interactions.
• Stay up to date with the latest social media trends, tools, and best practices.
• Assist in the development of social media advertising campaigns to drive traffic and conversions.

Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field.
• 2-3 years of experience in social media management or digital marketing.
• Strong knowledge of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and analytics tools.
• Excellent written and verbal communication skills.
• Creative mindset with a keen eye for design and detail.
• Ability to work independently and as part of a team in a fast-paced environment.

Job location – Goregaon East – Mumbai

Office timings – Monday to Saturday 10.30 am to 7.30 pm (2nd and 4th Saturday and all Sundays will be holiday)

Thanks & Regards,

Priyanka Dalvi

Sr. Manager - HR & Administration

IIC Interactive labs Pvt. Ltd.

Job Type: Full-time

Pay: ₹50,000.00 - ₹70,000.00 per month

Benefits:

• Health insurance
• Paid sick time
• Paid time off
• Provident Fund