Social Media Manager

2 years

2 - 4 Lacs

Posted:9 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

ShareYou said:write a jd for social media marketing profile ChatGPT said:ChatGPTJob Description: Social Media Marketing Specialist

Position: Social Media Marketing Specialist
Department: Marketing
Reports To: Marketing Manager

Role Summary

We are seeking a creative and analytical Social Media Marketing Specialist to develop and implement social media strategies that enhance our brand presence, engage audiences, and drive growth across all digital platforms. The ideal candidate will have a passion for storytelling, a deep understanding of social media trends, and the ability to turn data into actionable insights.

Key Responsibilities

  • Social Media Strategy & Execution
  • Develop and execute a comprehensive social media strategy aligned with company goals.
  • Plan, create, and schedule engaging content across platforms like Instagram, Facebook, Twitter, LinkedIn, YouTube, etc.
  • Collaborate with the content and design teams to ensure cohesive brand messaging.
  • Content Creation & Curation
  • Write compelling captions, posts, and stories tailored to each platform’s audience.
  • Produce visual and multimedia content (photos, videos, reels) or coordinate with the graphic design team.
  • Stay updated on trending topics and incorporate them into campaigns when relevant.
  • Community Engagement
  • Actively engage with followers, respond to comments and messages in a timely manner.
  • Foster an online community by encouraging user-generated content and conversations.
  • Campaign Management
  • Plan and manage paid social media campaigns, including ad creation, targeting, and budgeting.
  • Monitor performance metrics and optimize campaigns to improve ROI.
  • Analytics & Reporting
  • Track and analyze key performance indicators (KPIs) such as reach, engagement, conversion, and follower growth.
  • Generate monthly reports with actionable insights and recommendations for improvement.
  • Brand Consistency
  • Maintain a consistent tone of voice, style, and brand presence across all social channels.
  • Ensure alignment with broader marketing and branding initiatives.
  • Trend Analysis
  • Stay updated on the latest social media trends, tools, and algorithm changes.
  • Explore emerging platforms and innovative content ideas to enhance brand visibility.

Contact Details : 93191 97895

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Experience:

  • total work: 2 years (Preferred)

Work Location: In person

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