Social Media Manager

Content & Social Media Specialist

Location:

Experience:

Qualification:

Additional Requirement:

ASBS MBA is one of India’s fastest-growing management education brands, working across 12+ B-Schools in Mumbai, Pune, Goa & Bengaluru. We’re hiring a Content & Social Media Specialist

Role Overview

content writing, copywriting, SEO basics, and full social media management

Ideal for someone who thinks like a storyteller, writes like a marketer, and wants to grow in brand/marketing roles.

Key Responsibilities

• Manage Instagram, Facebook, LinkedIn, and YouTube end-to-end
• Plan content calendars, post daily content, and track performance
• Coordinate with design/video teams to turn ideas into strong creatives
• Capture raw video/photo content during events, sessions & campus activities

Content & Copywriting

• Write high-quality copy for website pages, landing pages, blogs & campaigns
• Create engaging scripts, captions, reels copy, and storytelling-based posts
• Develop brochures, emailers, WhatsApp messaging, ad copy, and internal communication
• Ensure tone, clarity, and consistency across all brand communication

SEO & Digital Content

• Apply basic SEO principles while writing website & blog content
• Research keywords, competitors, and trending topics
• Optimize content for readability, ranking, and conversion

Brand Storytelling

• Convert student journeys, events, faculty stories & campus culture into strong narratives
• Build a cohesive digital identity across all channels
  

Required Skills & Profile

• 2–3 years

   experience in content, copy, social media, marketing

• At least 1 year of experience in a Marketing Agency

   (mandatory)
• Excellent writing skills — crisp, creative, and impactful
• Comfortable managing social media independently
• Basic knowledge of SEO, trends, analytics & digital platforms
• Strong storytelling mindset and understanding of youth-driven communication
• Certifications in 

  Digital Marketing

   (Google, Meta, HubSpot, etc.) preferred
• MBA/MMS/PGDM preferred (not mandatory)
• Must be an 

  Immediate Joiner