Social Media Manager

Social Media Manager

Key Responsibilities:

• Social Media Calendar Assistance:

  Strategically plan a content calendar and schedule posts across social media platforms like Instagram, Pinterest, and YouTube based on trends and performance insights to ensure a consistent and engaging online presence for Amaraa.

• Content Creation:

  Generate innovative ideas for social media content that align with Amaraa’s branding, marketing, and storytelling goals. Creativity is crucial for captivating our audience.

• Reels & Video Creation:

  Assist with ideating, shooting, and editing short-form videos using tools like CapCut, VN, or InShot.

• Graphic Design:

  Design eye-catching visuals using Canva and assist with image resizing/editing to maintain consistency across platforms.

• Campaign Management:

  Help plan and execute email and WhatsApp marketing campaigns. This includes crafting engaging messages, segmenting audiences, and monitoring campaign performance.

• Influencer Marketing Projects:

  Actively participate in influencer and stylist collaborations, including researching relevant talent, initiating outreach, and coordinating campaign deliverables to resonate with our target audience.

• Blog Contribution:

  Contribute compelling written content for our blog that reflects Amaraa’s tone and values, and speaks meaningfully to our community.

Skills and Qualifications:

• Creative Mindset:

  Ability to think outside the box and bring fresh, innovative ideas to the table.

• Proficiency in English:

  Strong writing and verbal communication skills.

• Strategic Thinking:

  Awareness of platform-specific trends and the ability to tailor content accordingly.

• Technical Skills:

• Canva for graphic design and content creation
• CapCut/VN/InShot for reel and video editing
• Image resizing/editing for different platforms

• People Skills:

  Comfortable speaking with stylists and influencers, building genuine professional relationships.

• Educational Background:

  Currently enrolled in or recently graduated from a marketing, communications, or fashion-related field.

What We Offer:

An opportunity to work with a vibrant team and contribute to exciting, high-impact projects. Gain real-world experience in digital marketing, including influencer coordination, social content development, and brand storytelling.

Job Criteria:

• Based in Mumbai
• Full-time position (Monday to Saturday)
• Office location: Andheri (West)
• Timing - 10am to 7pm

Bonus:

Salary expectations-