Job
Description
Amaraa is seeking a dynamic and creative Social Media Manager to join our team. This role is ideal for someone passionate about digital marketing and eager to gain hands-on experience in social media management, content creation, and influencer marketing. As a Social Media Manager, you will play a key role in developing and implementing marketing strategies to enhance Amaraa’s brand presence across social platforms. Key Responsibilities: Social Media Calendar Assistance: Strategically plan a content calendar and schedule posts across social media platforms like Instagram, Pinterest, and YouTube based on trends and performance insights to ensure a consistent and engaging online presence for Amaraa. Content Creation: Generate innovative ideas for social media content that align with Amaraa’s branding, marketing, and storytelling goals. Creativity is crucial for captivating our audience. Reels & Video Creation: Assist with ideating, shooting, and editing short-form videos using tools like CapCut, VN, or InShot. Graphic Design: Design eye-catching visuals using Canva and assist with image resizing/editing to maintain consistency across platforms. Campaign Management: Help plan and execute email and WhatsApp marketing campaigns. This includes crafting engaging messages, segmenting audiences, and monitoring campaign performance. Influencer Marketing Projects: Actively participate in influencer and stylist collaborations, including researching relevant talent, initiating outreach, and coordinating campaign deliverables to resonate with our target audience. Blog Contribution: Contribute compelling written content for our blog that reflects Amaraa’s tone and values, and speaks meaningfully to our community. Skills and Qualifications: Creative Mindset: Ability to think outside the box and bring fresh, innovative ideas to the table. Proficiency in English: Strong writing and verbal communication skills. Strategic Thinking: Awareness of platform-specific trends and the ability to tailor content accordingly. Technical Skills: Canva for graphic design and content creation CapCut/VN/InShot for reel and video editing Image resizing/editing for different platforms People Skills: Comfortable speaking with stylists and influencers, building genuine professional relationships. Educational Background: Currently enrolled in or recently graduated from a marketing, communications, or fashion-related field. What We Offer: An opportunity to work with a vibrant team and contribute to exciting, high-impact projects. Gain real-world experience in digital marketing, including influencer coordination, social content development, and brand storytelling. Job Criteria: Based in Mumbai Full-time position Office location: Andheri (West) Bonus: Candidates with a marketing or fashion background will be given preference. Show more Show less
