SEO Specialist

Job Summary:

We are looking for a dynamic and results-driven SEO & Lead Generation Executive to manage our website’s search engine performance and generate high-quality business leads. The ideal candidate should have strong expertise in SEO strategies, digital marketing campaigns, and hands-on experience in lead generation through various online channels.

Key Responsibilities:Search Engine Optimization (SEO):

• Develop and implement on-page and off-page SEO strategies to improve website rankings.
• Conduct keyword research, competitor analysis, and content optimization.
• Manage link-building campaigns and improve domain authority.
• Track, analyze, and report website analytics and performance metrics (Google Analytics, Search Console, etc.).
• Optimize website content, landing pages, and blogs for better visibility and conversions.

Lead Generation:

• Plan and execute online lead generation campaigns through SEO, social media, email marketing, and paid ads.
• Use tools like LinkedIn Sales Navigator, Google Ads, and Meta Ads to capture qualified leads.
• Create and manage landing pages and lead forms optimized for conversion.
• Maintain and grow the lead database using CRM tools.
• Coordinate with sales and marketing teams to ensure lead quality and smooth handover.

Digital Marketing Support:

• Collaborate with content and design teams for digital campaigns.
• Monitor and improve conversion rates across marketing channels.
• Keep up to date with SEO trends, search engine updates, and lead generation best practices.

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience (2+ years) in SEO and online lead generation.
• Strong knowledge of Google Analytics, Google Ads, Search Console, SEMrush, Ahrefs, and other SEO tools.
• Experience with CRM and marketing automation platforms (e.g., HubSpot, Zoho, or similar).
• Excellent analytical, communication, and multitasking skills.
• Creative mindset with a data-driven approach.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Experience:

• SEO: 1 year (Preferred)

Work Location: In person