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SEO Specialist

2 - 31 years

0 Lacs

Posted:1 week ago| Platform: Apna logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Key Responsibilities: Conduct on-page and off-page SEO audits and implement recommendations Optimize website content, landing pages, and blog articles for search engines Perform keyword research and mapping to drive traffic and improve rankings Monitor and analyze SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc. Stay up-to-date with the latest SEO trends, algorithm changes, and best practices Build high-quality backlinks and manage link-building campaigns Coordinate with content and web development teams to ensure SEO-friendly implementation Prepare weekly/monthly performance reports and insights Manage local SEO activities, including Google My Business optimization Required Skills & Qualifications: Bachelor’s degree in Marketing, IT, Communications, or a related field 2–3 years of hands-on SEO experience (for entry-level: internships or project experience) Strong knowledge of search engine algorithms and ranking strategies Proficiency in SEO tools such as Google Analytics, SEMrush, Ahrefs, Screaming Frog, Moz Basic understanding of HTML, CSS, and CMS platforms like WordPress Excellent analytical, problem-solving, and communication skills Ability to work independently and collaboratively in a fast-paced environment Preferred: Google Analytics and/or HubSpot certification Experience with technical SEO and site performance optimization Knowledge of other digital marketing channels like PPC, social media, or email marketing

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