SEO Specialist

SEO & Digital Marketing Specialist (with expertise in Google Ads and Meta Ads)

Location: CD BUSINESS SOLUTIONS

Job Type: Full-time

About Us: CD Studio, a leading digital marketing agency, is seeking a talented SEO & Digital Marketing Specialist with a strong background in SEO, Google Ads, Meta Ads (formerly Facebook Ads), and overall digital marketing strategies. We are looking for someone passionate about driving growth through data-driven marketing and optimization techniques.

Key Responsibilities:

• Develop and implement comprehensive SEO strategies to improve organic search rankings, traffic, and lead generation.
• Conduct keyword research, competitive analysis, and on-page/off-page optimization to enhance website performance.
• Manage and optimize PPC campaigns on Google Ads and Meta Ads, including keyword strategy, ad copy creation, and bid management to maximize ROI.
• Analyze and report on the performance of campaigns across all digital channels, providing actionable insights to improve effectiveness.
• Create and execute social media advertising strategies (Meta Ads, Instagram, etc.) to drive brand awareness and conversions.
• Collaborate with content teams to ensure SEO best practices are integrated into website content, blogs, and other digital assets.
• Stay updated with the latest SEO, SEM, and digital marketing trends, algorithm changes, and best practices.
• Develop strategies for remarketing, A/B testing, conversion rate optimization (CRO), and audience targeting to enhance marketing results.
• Monitor website analytics, perform technical SEO audits, and suggest improvements for site architecture, usability, and load speed.

Qualifications:

• Minimum 1 year of experience as an SEO specialist, with a strong portfolio of successful SEO strategies and results.
• Hands-on experience managing Google Ads and Meta Ads campaigns, with a focus on optimizing for performance.
• Deep understanding of on-page, off-page, and technical SEO principles.
• Proficiency in tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, or similar.
• Strong analytical skills, with the ability to interpret data and generate actionable insights.
• Excellent communication skills, with the ability to collaborate across teams and explain complex concepts in simple terms.
• Certification in Google Ads, Meta Ads, or similar is a plus.
• Up-to-date with the latest industry trends, technologies, and algorithm changes.

Preferred Skills:

• Experience with other digital marketing platforms (LinkedIn Ads, YouTube Ads, etc.)
• Knowledge of content marketing, email marketing, and social media management.
• Familiarity with WordPress or other CMS platforms.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Salary :

15,000 - 18000 per month

Job Type: Full-time

Pay: ₹15,000.00 - ₹18,000.00 per month

Work Location: In person