SEO Specialist

Job description

Beutics.com is looking for a SEO Specialist to enhance our online presence, drive organic traffic, and improve search engine rankings. The ideal candidate will have a deep understanding of SEO best practices, content optimization, and technical SEO strategies to help Beutics.com become a leading platform in the beauty, wellness, and fitness industry.

Key Responsibilities:

• Develop and implement SEO strategies tailored to Beutics.com’s business goals.
• Conduct keyword research to identify high-performing search terms relevant to beauty, wellness, and fitness services.
• Optimize website content, metadata, and on-page elements to improve search visibility.
• Perform technical SEO audits and collaborate with developers to resolve issues.
• Monitor website performance using tools like Google Analytics, Google Search Console, Ahrefs, and SEMrush.
• Execute link-building campaigns to strengthen Beutics.com’s domain authority.
• Stay updated with search engine algorithm changes and adjust SEO strategies accordingly.
• Collaborate with content creators to ensure SEO-friendly blog posts, service pages, and product descriptions.
• Optimize local SEO efforts to enhance visibility for Beutics.com’s service providers.
• Track and report on SEO performance, rankings, and traffic growth.

Requirements:

• Proven experience as an SEO Specialist, preferably in the beauty, wellness, or e-commerce industry.
• Strong understanding of on-page, off-page, and technical SEO.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Moz.
• Knowledge of HTML, CSS, and website structures for SEO optimization.
• Experience working with content management systems (CMS) like WordPress or Shopify.
• Ability to analyze data and provide actionable insights.
• Strong communication and problem-solving skills.
• Experience in local SEO and mobile optimization is a plus.

Preferred Qualifications:

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Google Analytics or SEO certifications.
• Prior experience working with beauty, wellness, or fitness brands.

Working Hours:

• 11:00 AM – 8.00PM (IST)

Job Types: Full-time, Fresher

Pay: ₹20,000 - 25,000

Job Type: Full-time

Pay: From ₹20,000.00 per month

Benefits:

• Work from home

Schedule:

• Fixed shift

Supplemental Pay:

• Commission pay

Application Question(s):

• Do you have proper laptop and wifi connection?
• Are you willing to work work from home?

Work Location: Remote