Job description Beutics.com is looking for a SEO Specialist to enhance our online presence, drive organic traffic, and improve search engine rankings. The ideal candidate will have a deep understanding of SEO best practices, content optimization, and technical SEO strategies to help Beutics.com become a leading platform in the beauty, wellness, and fitness industry. Key Responsibilities: Develop and implement SEO strategies tailored to Beutics.com’s business goals. Conduct keyword research to identify high-performing search terms relevant to beauty, wellness, and fitness services. Optimize website content, metadata, and on-page elements to improve search visibility. Perform technical SEO audits and collaborate with developers to resolve issues. Monitor website performance using tools like Google Analytics, Google Search Console, Ahrefs, and SEMrush. Execute link-building campaigns to strengthen Beutics.com’s domain authority. Stay updated with search engine algorithm changes and adjust SEO strategies accordingly. Collaborate with content creators to ensure SEO-friendly blog posts, service pages, and product descriptions. Optimize local SEO efforts to enhance visibility for Beutics.com’s service providers. Track and report on SEO performance, rankings, and traffic growth. Requirements: Proven experience as an SEO Specialist, preferably in the beauty, wellness, or e-commerce industry. Strong understanding of on-page, off-page, and technical SEO. Proficiency with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Moz. Knowledge of HTML, CSS, and website structures for SEO optimization. Experience working with content management systems (CMS) like WordPress or Shopify. Ability to analyze data and provide actionable insights. Strong communication and problem-solving skills. Experience in local SEO and mobile optimization is a plus. Preferred Qualifications: Bachelor's degree in Marketing, Digital Marketing, or a related field. Google Analytics or SEO certifications. Prior experience working with beauty, wellness, or fitness brands. Working Hours: 11:00 AM – 8.00PM (IST) Job Types: Full-time, Fresher Pay: ₹20,000 - 25,000 Job Type: Full-time Pay: From ₹20,000.00 per month Benefits: Work from home Schedule: Fixed shift Supplemental Pay: Commission pay Application Question(s): Do you have proper laptop and wifi connection? Are you willing to work work from home? Work Location: Remote