We’re looking for a SEO & PPC Expert to join our team and lead campaigns that drive product sales and traffic to our Shopify website. Key Responsibilities: ✅ Plan and implement SEO strategies to improve organic search rankings and grow traffic. ✅ Conduct keyword research, competitor analysis, and optimize on-page & off-page SEO. ✅ Develop, launch, and manage PPC campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid platforms. ✅ Optimise ad campaigns to increase sales conversions, ROAS, and website traffic. ✅ Manage ad budgets and ensure cost-efficient, high-impact results. ✅ Analyze campaign performance and prepare detailed reports & insights. ✅ Collaborate with content, design, and development teams to align campaigns with landing pages and creatives. ✅ Stay updated on latest SEO trends, Google algorithm updates, and ad platform changes. ✅ Use tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Meta Business Suite, Ads Manager , and others. Requirements: 🔹 Minimum 2 years of hands-on experience in SEO and PPC campaign management. 🔹 Proven experience running Google Ads and Meta Ads for product sales and lead generation. 🔹 Strong knowledge of SEO best practices (on-page, off-page, technical). 🔹 Ability to manage Shopify or other e-commerce platforms. 🔹 Familiarity with retargeting, shopping ads, display ads, and remarketing. 🔹 Strong analytical skills and ability to interpret campaign data. 🔹 Experience with budget management and ROI optimization. 🔹 Excellent communication and teamwork skills. Good to Have (Preferred): ⭐ Google Ads & Meta Ads certifications. ⭐ Experience with conversion rate optimization (CRO) and A/B testing. ⭐ Knowledge of LinkedIn Ads, Pinterest Ads, or other paid platforms. ⭐ Basic familiarity with HTML/CSS or website performance tools. Why Join Us? ✨ Work with a fast-growing, innovation-led company ✨ Lead exciting, high-impact projects with a talented team ✨ Competitive salary + performance incentives ✨ Collaborative and growth-oriented work environment Show more Show less