SEO & Digital Growth Specialist

6 years

0 Lacs

Posted:5 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Role

We’re seeking an experienced SEO & Digital Growth Specialist to lead and execute scalable SEO strategies that drive qualified traffic, lead generation, and domain authority for Export Genius. If you have a strong foundation in technical and content-driven SEO, especially across large, dynamic platforms, we’d love to hear from you.


Key Responsibilities


1. SEO Strategy & Organic Growth
  • Own the SEO roadmap and drive measurable growth in organic traffic and lead conversions.
  • Implement large-scale, data-driven SEO strategies for dynamic product/category pages.
  • Develop and maintain a high-intent keyword strategy to maximize SERP visibility.
2. On-Page & Technical SEO
  • Ensure optimal crawlability, structured data implementation, and Core Web Vitals performance.
  • Collaborate with product and tech teams to deliver scalable technical SEO improvements.
  • Conduct regular audits to identify and resolve on-site SEO issues.
3. Off-Page SEO & Domain Authority
  • Build and execute white-hat link building, guest posting, and digital PR strategies.
  • Maintain a clean, high-quality backlink profile aligned with B2B relevance.
  • Proactively improve domain authority and reduce toxic links.
4. Website Ownership
  • Serve as the SEO owner of the Export Genius website, leading transformation and optimization initiatives.
  • Drive UX and performance enhancements with an SEO-first approach.
5. KPI Tracking & Reporting
  • Define and monitor SEO KPIs: organic traffic, rankings, DA, CTR, and lead conversion.
  • Deliver actionable insights through dashboards and reports to support business goals.


Preferred Experience
  • 4–6 years of hands-on SEO experience, with success in optimizing large-scale, dynamic or content-driven platforms.
  • Proven expertise in eCommerce-style SEO (faceted navigation, scalable templates, etc.).
  • Solid knowledge of technical SEO, content optimization, and site performance metrics.
  • Proficiency with SEO tools like Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and content automation tools.
  • Familiarity with AI-powered SEO techniques is a strong plus.

  • Educational Qualification
    • Bachelor’s degree in Engineering, Computer Science, or a related technical discipline preferred.


    Bonus
    • Candidates with a portfolio or documented case studies will be given preference.


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