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Experience : 5.00 + years Salary : INR 1000000-1300000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Google Ads, Meta Ads, Bing ADS, Performance Analysis, Leadership Skills, Client handling, AI & Automation Integration Uplers is Looking for: As a Senior SEM Analyst you'll lead the development and execution of performance marketing strategies across platforms like Google Ads, Meta Ads, and Bing Ads. Your expertise will drive campaigns for our diverse global clientele, primarily from the USA and Canada, spanning industries from eCommerce to B2B and B2C. Key Responsibilities: Strategic Campaign Leadership: Develop, implement, and oversee comprehensive pay-per-click (PPC) campaigns across platforms such as Google Ads, Meta Ads, and Bing Ads, ensuring alignment with client objectives and maximizing return on investment (ROI). Advanced Keyword Research: Conduct in-depth keyword research to identify high-performing keywords, optimizing campaign targeting and effectiveness. Creative Development: Craft compelling ad copy and design engaging creatives tailored to diverse audiences and industries, enhancing click-through rates and conversions. Performance Analysis: Monitor and analyze campaign performance metrics, including click-through rates (CTR), conversion rates, and cost per acquisition (CPA), providing actionable insights for continuous improvement. Budget Management: Manage and allocate campaign budgets effectively, ensuring optimal spend across various channels while adhering to financial constraints. AI & Automation Integration: Leverage AI tools and automation techniques to streamline campaign processes, enhance efficiency, and improve overall campaign performance. Team Leadership: Mentor and guide junior SEM analysts, fostering a collaborative and knowledge-sharing environment. Client Communication: Maintain clear and proactive communication with clients, providing regular updates on campaign performance and strategic recommendations. Error-Free Execution: Demonstrate meticulous attention to detail, ensuring all campaigns are executed flawlessly and meet the highest standards of precision. Industry Awareness: Stay abreast of the latest trends and best practices in SEM and digital marketing, applying this knowledge to keep Mavlers at the forefront of the industry. Requirements - What We Expect from You Experience: 5 to 7 years in SEM and performance marketing. Platform Proficiency: Extensive experience with Google Ads, Meta Ads, and Bing Ads. Global Campaign Management: Proven track record of managing campaigns for clients in the USA and Canada. Industry Versatility: Ability to adapt strategies for various industries, including eCommerce, B2B, and B2C. AI & Automation: Familiarity with AI and automation tools to enhance efficiency and campaign outcomes. Leadership: Experience in mentoring and leading teams, with a collaborative approach to achieving goals. Precision & Accuracy: Commitment to error-free execution and meticulous attention to detail. Agency Background: Preferably, experience working in digital marketing agencies, brand & creative agencies, or marketing agencies, with a deep understanding of agency dynamics. How to apply for this opportunity? Step 1: Click On Apply! And Register or Login on our portal. Step 2: Complete the Screening Form & Upload updated Resume Step 3: Increase your chances to get shortlisted & meet the client for the Interview! About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you! Show more Show less
