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Senior Principal Product Marketing Specialist - MNS

Senior Principal Product Marketing Specialist - MNS

NTT DATA

10 - 14 years

0 Lacs

haryana

Posted:1 day ago| Platform: Shine logo

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Skills Required

product marketing sales enablement competitive analysis content development marketing programs campaign management business acumen interpersonal skills coaching mentoring writing skills strategic thinking analytical skills web analytics project management market analysis managed network services messaging strategy value proposition leadership collaboration b2b technology services networking space

Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: Join NTT DATA, a company at the forefront of pushing boundaries and making a difference through technical excellence and innovation. Embrace a diverse and inclusive workplace where you can grow, belong, and thrive. As the Senior Principal Product Marketing Specialist - Managed Network Services Marketing, you will play a crucial role in introducing new products and services to the market and collaborating with cross-functional teams to develop compelling messaging and campaigns that showcase the value of NTT DATA's Managed Network Services portfolio. Key Responsibilities: - Develop specific marketing plans to enhance the positioning of NTT DATA's Managed Network Services portfolio in the competitive landscape. - Collaborate on thought leadership content and whitepapers to support the portfolio's positioning. - Contribute to the development of a value proposition and messaging strategy for the Managed Network Services portfolio. - Translate technical product positioning into key market messages, collateral, and sales tools. - Create connections between the Managed Network Services portfolio and other aspects of NTT DATA's offerings for cohesive marketing campaigns. - Articulate portfolio propositions to clients and internal stakeholders, analyzing competitive differentiation. - Drive market positioning activities related to the Managed Network Services portfolio to enhance the company's visibility. - Generate marketing content like datasheets, case studies, and product presentations to communicate unique selling points. - Define and develop communication and training collateral for sales teams to effectively sell the product. - Influence go-to-market programs and campaigns to create awareness and demand for the Managed Network Services portfolio. - Monitor the success of marketing programs through relevant metrics and conduct competitive reviews to stay ahead in the market. Qualification Required: - Bachelors degree or equivalent in Business, Marketing, Communication, or a relevant field. - Significant experience in product marketing in the B2B technology services sector, particularly in the networking space. - Proven track record in launching high-tech products, managing complex projects, and executing marketing programs effectively. - Strong analytical skills, excellent communication abilities, and proficiency in web analytics data. About NTT DATA: NTT DATA is a global innovator in business and technology services, investing in R&D to drive digital transformation for clients worldwide. With a commitment to innovation and long-term success, NTT DATA is a trusted partner for organizations seeking to optimize and transform their operations. As a top employer, NTT DATA values diversity, expertise, and sustainability in a hybrid working environment.,

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Senior Principal Product Marketing Specialist - MNS