3306 Web Analytics Jobs

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1.0 - 3.0 years

10 - 20 Lacs

gurugram

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What We re Looking For: We re seeking a results-driven SEM Specialist with 1-3 years of hands-on experience in Google Search and Meta platforms. The ideal candidate will come from a digital agency background and have a strong understanding of pay-per-click (PPC) marketing strategies. About the Role: As an SEM Specialist at HiveMinds, you will be responsible for planning, executing, and optimizing all paid search campaigns across platforms like Google, Bing, and Yahoo. You ll work closely with the SEO and marketing teams to drive high-quality traffic, improve conversions, and maximize ROI. Key Responsibilities: Plan and execute A/B tests, gather insights, and optimize campaigns for maximum RO...

Posted 15 hours ago

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3.0 - 8.0 years

5 - 10 Lacs

bengaluru

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The Role: Senior Analytics Specialist will work with the central analytics team at Razorpay. This will give you an opportunity to work in a fast-paced environment aimed at creating a very high impact and to work with a diverse team of smart and hardworking professionals from various backgrounds. Some of the responsibilities include working with large, complex data sets, developing strong business and product understanding and closely being involved in the product life cycle. Roles and Responsibilities: You will work with large, complex data sets to solve open-ended, high impact business problems using data mining, experimentation, statistical analysis and related techniques, machine learning...

Posted 16 hours ago

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3.0 - 7.0 years

0 Lacs

chandigarh, all india

On-site

As a Senior Digital Marketing Executive at Silver Fern Education Consultants, your role involves managing and executing social media marketing campaigns, analyzing web analytics, and implementing online marketing strategies. You will collaborate with various teams to design and develop digital marketing initiatives aligned with the company's goals. Your responsibilities will include: - Managing and optimizing all ongoing paid digital ad campaigns on platforms such as Google Ads, Meta (Facebook and Instagram) Ads, and YouTube promotions. - Handling social media platforms end-to-end, including daily content scheduling, community engagement, and analytics reporting. - Creating, monitoring, and ...

Posted 16 hours ago

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2.0 - 3.0 years

4 - 6 Lacs

noida

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Manage and optimize ad and analytics tracking across Google, Meta, GA4, and GTM; integrate CRM and offline data for full-funnel attribution; build Looker dashboards, ensure data accuracy, support automation, and align with performance teams. Annual bonus

Posted 16 hours ago

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2.0 - 6.0 years

0 Lacs

kolkata, all india

On-site

Role Overview: As a Digital Marketing Specialist at Crafted Web Campus, you will play a pivotal role in managing social media marketing, digital marketing campaigns, web analytics, and online marketing initiatives on a day-to-day basis. You will be a key player in enhancing the online presence of our diverse client base across Australia, Canada, India, UK, and USA, spanning industries such as Online Fashion Brands, Accounting Software Providers, and Interior Design companies. Key Responsibilities: - Manage social media marketing and digital marketing campaigns effectively. - Utilize expertise in web analytics and online marketing to drive successful campaigns and optimize digital presence. -...

Posted 16 hours ago

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1.0 - 5.0 years

0 Lacs

kochi, all india

On-site

As a Digital Marketing Executive cum trainer, you will play a crucial role in planning, executing, and optimizing the online marketing efforts for the company. Your passion for marketing and technology, along with your expertise in digital marketing concepts, will be instrumental in securing growing revenue and reinforcing marketing campaigns. **Key Responsibilities:** - Developing and delivering training programs on Digital Marketing - Conducting training sessions and assessing trainees' progress - Keeping up-to-date with the latest digital marketing trends - Collaborating with other trainers to enhance training materials and support for students - Planning and executing all digital marketi...

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6.0 - 10.0 years

0 Lacs

hyderabad, all india

On-site

As a Digital Marketing Manager, your role will be to lead a 50-member team across various departments such as Branding, Social Media, Performance Marketing, Design, and Web Development in Hyderabad. You will need to strategize campaigns for clients, handle day-to-day client communications, mentor and manage teams, deliver branding and lead generation strategies, oversee projects from concept to execution, and drive data-backed decision-making using analytics tools. Additionally, you will collaborate with leadership to shape the agency's growth roadmap. Key Responsibilities: - Strategize campaigns and performance for clients - Act as the single point of contact to solve day-to-day client issu...

Posted 16 hours ago

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3.0 - 7.0 years

0 Lacs

solapur, all india

On-site

As a Digital Marketing Manager at our company, you will play a crucial role in developing and executing digital marketing strategies. Your responsibilities will include: - Analyzing web traffic and campaign performance using analytics tools - Managing social media platforms effectively - Implementing lead generation initiatives to drive brand growth - Collaborating with team members to optimize marketing efforts To excel in this role, you should meet the following qualifications: - Proficiency in Digital Marketing, Marketing, and Web Analytics - Expertise in Social Media Marketing, including strategy and execution - Experience with Lead Generation techniques and tools - Strong analytical ski...

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1.0 - 5.0 years

0 Lacs

kochi, all india

On-site

Role Overview: You will be a Jr. Digital Marketing Executive at a company specializing in providing comprehensive digital solutions tailored to meet clients' unique needs. Your primary responsibilities will include developing, managing, and executing marketing campaigns, creating engaging content, analyzing web data, managing social media platforms for engagement and growth, and conducting video presentations. Collaboration with cross-functional teams will be essential to strengthen the brand's presence and achieve marketing goals. Key Responsibilities: - Develop, manage, and execute marketing campaigns - Create engaging content and analyze web data - Manage social media platforms for engage...

Posted 17 hours ago

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1.0 - 4.0 years

3 - 6 Lacs

jaipur

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SEO - SMO Executive Job Name: SEO - SMO Executive Job Role: Executive Industry:IT/Software Job Location:Jaipur(Rajasthan) Experience:1- 4yearSkills:Seo, Smo, off page, on page, Smm Salary:Best In the industry Education :B.Tech/BCA/MCA About The Role :: We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.Hewill be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Hewill also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.Execute tests, collect and analyze data and results, identify trends and insights in order...

Posted 20 hours ago

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1.0 - 5.0 years

3 - 6 Lacs

udaipur

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SEO Expert Job Name SEO Expert Job Role Seo/Smo Industry It Software Job Location :Zirakpur(Chandigarh ) Experience 1 to 3 Year Salary Depand on interview Education B.Tech / MCA / BCA About The Role : 1.Primary responsibility for this role is to create, implement, track and report on SEO campaigns2.Use a data-driven approach via web analytics for monitoring and reporting on SEO campaigns3.Manage the day-to-day search marketing activities across multiple search engines(Google, Yahoo, MSN, Bing, etc.) including the campaign planning, implementation,budget management, performance review, and optimization of paid search campaigns.4.Keyword research (discovery and expansion), review and editing o...

Posted 20 hours ago

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0.0 - 3.0 years

2 - 6 Lacs

udaipur

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Digital Marketing Executive Job Name Digital Marketing Executive Job Role Marketing Executive Industry IT/ Software Job Location Indore(Madhya Pradesh) Experience 1to 3Year Salary Best in the industry Skills: SEO,SMO,SMM Education B.Tech / MCA / BCA Job Summary: We are looking for an experiencedDigital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts...

Posted 20 hours ago

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1.0 - 4.0 years

1 - 4 Lacs

jaipur

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SEO - SMO Executive Job Name: SEO - SMO Executive Job Role: Executive IndustryIT/Software Job LocationJaipur(Rajasthan) Experience1- 4year Skills: Seo, Smo, off page, on page, Smm SalaryBest In the industry Education B.Tech/BCA/MCA About The Role : We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.Hewill be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Hewill also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.Execute tests, collect and analyze data and results, identify trends and insights in order to ...

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0.0 - 3.0 years

2 - 6 Lacs

udaipur

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Research Analyst Job Name ResearchAnalyst Job Role Research analyst Industry It/KPO/BPO Job Location Udaipur Experience 0to 5Year Salary Best in the industry Education Any Graduate About The Role : We are looking for a Research analyst to survey customer preferences and statistical data in order to support customers during their decision making process regarding product designs, prices and promotions. The successful researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness. Responsibilities: Follow Quality Assurance guidelines/procedures with an eye on customer satisfaction and sales success.Perform Quality Assur...

Posted 20 hours ago

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2.0 - 4.0 years

2 - 5 Lacs

mumbai

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Since June 2021, frog is part of Capgemini Invent . frog partners with customer-centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology. We??re inventing the future of customer experiences by delivering market-defining business models, products, services, brand engagements and communications. Joining frog means you??ll be joining the ??pond,? a global network of studios, each with a thriving in-person and vibrant virtual culture. frogs are curious, collaborative, and courageous, united by our passion for improving the human experience across our areas of expertise, while each bringing our unique an...

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3.0 - 8.0 years

5 - 9 Lacs

hyderabad

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About The Role Project Role : Custom Software Engineer Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Analytics Good to have skills : NA Minimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As a Custom Software Engineer, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with cross-functional teams to gather requirements, developing innovative solutions, and ensuring the successful implementation of applications that meet client ...

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1.0 - 5.0 years

2 - 6 Lacs

chennai

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Responsibilities: Assemble large, complex data that meet functional/non-functional business requirements. Identify, design, and implement internal process improvements: automating manual processes, optimizing data delivery, re-designing transformation for greater scalability, etc. Use the infrastructure/services required for optimal extraction, transformation, and loading of data from a wide variety of data sources using GCP and AWS services. Create data for analytics and CRM team members that assist them in building and optimizing our product. Work with stakeholders including the Product, Data and Design teams to assist with data-related technical issues and support their data requirement n...

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3.0 - 8.0 years

5 - 9 Lacs

bengaluru

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About The Role Project Role : Custom Software Engineer Project Role Description : Develop custom software solutions to design, code, and enhance components across systems or applications. Use modern frameworks and agile practices to deliver scalable, high-performing solutions tailored to specific business needs. Must have skills : Adobe Target Good to have skills : NA Minimum 3 year(s) of experience is required Educational Qualification : 15 years full time education , Summary As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with various stakeholders to gather req...

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3.0 - 8.0 years

5 - 9 Lacs

bengaluru

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About The Role Project Role : Custom Software Engineer Project Role Description : Develop custom software solutions to design, code, and enhance components across systems or applications. Use modern frameworks and agile practices to deliver scalable, high-performing solutions tailored to specific business needs. Must have skills : Adobe Analytics Good to have skills : NA Minimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with various stakeholders to gather r...

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8.0 - 13.0 years

7 - 11 Lacs

mumbai, pune, chennai

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Marketing Manager Roles & Responsibilities Develop and implement strategic marketing plans for a specific business unit Responsible for marketing budget plan and meeting organization goals Responsible for running LeadGen initiatives for the BU including inside sales function for the unit Utilize industry and organizational knowledge to develop and execute marketing ideas Keeps up-to-date with marketing best practices Identify marketing opportunities and develop success strategies to leverage them Responsibilities include Brand Management, Digital Marketing, Vendor Management, Media Planning, Channel Marketing, Event Management, Product Marketing, Campaign Management, Market Research, Go-to-M...

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7.0 - 10.0 years

8 - 12 Lacs

hyderabad

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5+ years experience in handling web analytics platforms and enterprise grade analytics tools (e.g. Adobe Marketing Cloud); Good experience with SQL or other data query language/tool. 2-3 years of Adobe Analytics implementation and administration experience is required. Hands on experience with behavioral analytics tools and techniques, such as Adobe Insight, Ensighten, Adobe Analytics (Site Catalyst)Adobe Target, etc. 2-3 years working experience in Digital Analytics; Strong business acumen and ability to understand business problems and provide recommendation.

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5.0 - 10.0 years

7 - 12 Lacs

noida

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Job Description : Manage, review, and perform daily responsibilities associated with Google AdWords, Facebook LinkedIn and other similar platforms. Generating leads using PPC & SMM. Knowledge of SEO and digital marketing concepts Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid and organic programs. Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important metrics. Manage the creation of large keyword lists. Provide creative copy suggestions and graphical ad templates. Manage Display network placement lists on AdWords and through other contextual advertising platforms. Pro...

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2.0 - 7.0 years

4 - 9 Lacs

bengaluru

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Manage implementation of new capabilities and other responsibilities Up to 2 years in web development skills including JavaScript HTML and JQuery Expected to understand business requirements and translate these business requirements into a written data collection implementation guide Providing for both internal performance and web analytics based on customer usage Gather document and help formguide client business requirements key performance indicators and other functional andor technical requirements Design customized solutions and technical tag implementation strategies Supports the analytic needs of business units by analyzing web traffic using web analytical tools Must Have skill set Ex...

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1.0 - 4.0 years

3 - 6 Lacs

jaipur

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SEO - SMO Executive Job Name: SEO - SMO Executive Job Role: Executive Industry:IT/Software Job Location:Jaipur(Rajasthan) Experience:1- 4yearSkills:Seo, Smo, off page, on page, Smm Salary:Best In the industry Education :B.Tech/BCA/MCA About The Role :: We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.Hewill be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Hewill also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.Execute tests, collect and analyze data and results, identify trends and insights in order...

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7.0 - 12.0 years

9 - 14 Lacs

nadiad

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Research Analyst Job Name :ResearchAnalyst Job Role :Research analyst Industry :It/KPO/BPO Job Location :Udaipur Experience :0to 5Year Salary :Best in the industry Education :Any Graduate About The Role : : We are looking for a Research analyst to survey customer preferences and statistical data in order to support customers during their decision making process regarding product designs, prices and promotions. The successful researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness. Responsibilities: Follow Quality Assurance guidelines/procedures with an eye on customer satisfaction and sales success.Perform Qual...

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Exploring Web Analytics Jobs in India

The demand for web analytics professionals in India has been on the rise in recent years as businesses increasingly rely on data-driven insights to make informed decisions. Web analytics jobs offer a rewarding career path for individuals with a passion for data analysis and digital marketing. In this article, we will explore the web analytics job market in India, including top hiring locations, average salary range, career progression, related skills, and interview questions.

Top Hiring Locations in India

  1. Bengaluru
  2. Mumbai
  3. Delhi/NCR
  4. Pune
  5. Hyderabad

These cities are known for their vibrant tech ecosystem and have a high demand for web analytics professionals across various industries.

Average Salary Range

The average salary range for web analytics professionals in India varies based on experience levels: - Entry-level: INR 3-6 lakhs per annum - Mid-level: INR 6-12 lakhs per annum - Experienced: INR 12-20 lakhs per annum

Salaries may vary based on factors such as company size, location, and specific job role.

Career Path

A typical career progression in web analytics may include roles such as: 1. Web Analyst 2. Senior Web Analyst 3. Analytics Manager 4. Head of Analytics

As professionals gain experience and expertise in web analytics, they may take on more strategic and leadership roles within organizations.

Related Skills

In addition to proficiency in web analytics tools such as Google Analytics and Adobe Analytics, web analytics professionals are often expected to have skills in: - Data visualization - Statistical analysis - Digital marketing - A/B testing - SQL

Interview Questions

  • What is the difference between sessions and users in Google Analytics? (basic)
  • How do you track conversions in Google Analytics? (medium)
  • What are some common metrics used in web analytics? (basic)
  • How would you optimize a website based on analytics data? (medium)
  • Explain the concept of bounce rate. (basic)
  • How do you set up goals in Google Analytics? (medium)
  • What is the importance of segmentation in web analytics? (basic)
  • How would you analyze the performance of a marketing campaign using web analytics? (medium)
  • Can you explain the difference between first-party cookies and third-party cookies? (basic)
  • How do you measure the success of an e-commerce website using web analytics? (medium)
  • What are some key performance indicators (KPIs) for a content-based website? (basic)
  • How do you handle data discrepancies in web analytics reports? (medium)
  • Explain the concept of attribution modeling in web analytics. (medium)
  • How would you identify and analyze website traffic sources? (basic)
  • What is cohort analysis and how is it useful in web analytics? (advanced)
  • How do you conduct A/B testing for website optimization? (medium)
  • Can you discuss the impact of page load speed on website performance? (basic)
  • How do you track user interactions on a website using event tracking? (medium)
  • What are some best practices for setting up custom reports in Google Analytics? (medium)
  • How would you analyze the effectiveness of social media campaigns using web analytics? (medium)
  • Explain the concept of conversion rate optimization (CRO). (basic)
  • How do you perform funnel analysis in web analytics? (medium)
  • Can you discuss the role of data sampling in web analytics tools? (advanced)
  • How would you approach data privacy and compliance issues in web analytics? (medium)

Closing Remark

As you explore opportunities in the web analytics job market in India, remember to showcase your expertise in data analysis and digital marketing during the interview process. By preparing thoroughly and demonstrating your skills, you can position yourself as a strong candidate for web analytics roles. Good luck in your job search!

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