Senior Graphic Designer

Job Title

Department

Location

Reporting To

Employment Type

Role Overview

political digital campaign.

Core Responsibilities

1. Design Execution and Conceptualization

• Design high-quality static content such as

  posters, carousels, digital flyers, infographics, thumbnails, event graphics, and visual storytelling formats.

• Convert political themes, briefs, and scripts into powerful visuals

  that engage and inform. 
• Adapt designs for multiple

  content series, campaign types, and audience segments.

• Incorporate Tamil visual cues, typography,

  and symbolic elements wherever necessary. 

2. Visual Branding and Template Systems

• Build and manage a visual template system for recurring content series. 
• Define style guides for

  font usage, color schemes, layout grids, iconography, watermarking, and campaign identity.

• Ensure uniformity and branding across all campaign creatives. 

3. Team Leadership and Quality Control

• Supervise and mentor junior designers and interns in delivering daily outputs. 
• Review all designs for visual accuracy, brand alignment, and content sensitivity. 
• Collaborate with the Creative Director to manage the

  workflow calendar, maintain deadlines, and deliver high-volume assets with consistent quality.

4. Collaboration with Cross-Functional Units

• Work closely with

  copywriters, video editors, social media managers, memers, and ads teams to align creative design with broader campaign goals.

• Participate in daily briefings to align visuals with messaging direction. 
• Integrate platform insights and performance data to refine creative strategy. 

5. Format Optimization and Platform-Specific Design

• Create design assets optimized for multiple platforms: 

• Instagram/Facebook: Carousels, quote posters, regional language visuals

• YouTube: Thumbnails, banners, channel art

• Twitter/X: Text visuals, issue cards, one-liners

• Ensure creatives meet platform specs and content flow standards. 

6. Political and Cultural Sensitivity

• Design creatives that reflect political tone, regional sentiments, and cultural nuances.

• Create visual responses to events, developments, or trends with speed and clarity.

• Maintain legal, ethical, and narrative discipline while designing political materials.

   

Required Qualifications and Skills

Education

• Bachelor’s or Master’s degree in Visual Communication, Graphic Design, Fine Arts, or related disciplines. 

Experience

• 4–6 years of relevant experience in a campaign, branding agency, newsroom, or fast-paced media environment. 

• Must have handled multi-platform content

  design workflows, preferably for Tamil-speaking audiences or

  political campaigns.

   

Technical Proficiency

• Advanced skills in

  Adobe Photoshop and Illustrator.

• Familiarity with

  InDesign, Canva

  , and basic video tools is preferred. 
• Experience with Tamil text placement and

  bilingual layouts.

• Motion or animation design

  exposure is a plus but not mandatory. 

Creative and Soft Skills

• Strong visual storytelling, attention to detail, and layout discipline. 
• Proven ability to think quickly and creatively under pressure. 
• Strong communication, feedback, and team collaboration skills. 

Work Environment and Expectations

• Willing to work late hours and weekends, especially during high-activity campaign phases. 
• Must operate with complete confidentiality on sensitive political content. 
• Comfortable working in high-pressure, feedback-intensive campaign settings. 

How to Apply

Send your resume, portfolio (PDF or link), and a brief note on relevant experience to: 

careers@demosindia.com