Senior Digital Marketing Executive

Job Overview:

We are seeking a dynamic and creative Digital Marketing Executive to join our interior designing company. The ideal candidate will be responsible for developing and executing online marketing strategies that enhance our brand visibility, drive traffic, generate leads, and support overall business growth through digital channels.

Key Responsibilities:

Plan and implement digital marketing campaigns across platforms (Google Ads, Facebook, Instagram, LinkedIn, YouTube, etc.).

Manage and grow the company’s social media presence with relevant, engaging content.

Collaborate with the design and content team to develop creatives, videos, and promotional materials.

Monitor, analyze, and report on campaign performance (ROI, traffic, engagement, leads).

Manage SEO/SEM strategies to improve website visibility and ranking.

Update and optimize the company website (basic WordPress/HTML skills preferred).

Coordinate with interior designers and project managers to showcase ongoing and completed projects digitally.

Run and manage email marketing campaigns.

Identify new trends, insights, and growth opportunities in the digital space.

Handle online reputation management (Google reviews, JustDial, Houzz, etc.).

Required Skills & Qualifications:

Bachelor's degree in Marketing, Business, Communications, or a related field.

3–5 years of experience in digital marketing (experience in interior design or real estate is a plus).

Strong knowledge of SEO, SEM, PPC, and analytics tools (Google Analytics, Search Console, Facebook Insights).

Proficient in social media management tools (Meta Business Suite, Buffer, Hootsuite).

Familiarity with CRM tools and email marketing platforms (Mailchimp, Zoho Campaigns, etc.).

Excellent communication and copywriting skills.

Creative mindset with attention to visual details.

Ability to work independently and in a team environment.

Preferred Qualifications:

Experience with Canva, Adobe Photoshop, or other design tools.

Knowledge of basic video editing (Reels, YouTube Shorts).

Google Ads and Meta certifications (added advantage).

Job Type: Full-time

Pay: ₹12,000.00 - ₹18,000.00 per month

Schedule:

• Day shift

Work Location: In person