Senior Copywriter

Position Overview:

As a Senior Copywriter, you will play a pivotal role in generating ideas and write engaging copy for various marketing and advertising initiatives. Your ideas will help shape our brand's narrative and drive engagement with our target audience. If you have a passion for storytelling, a knack for turning ideas into effective campaigns, and a portfolio of impressive work, we'd love to meet you.

Key Responsibilities:

• Develop and create high-quality, persuasive, and on-brand ideas and copy for a wide range of marketing materials, including but not limited to websites, advertisements, social media, email campaigns, and more.
• Manage and collaborate with the creative team, designers, client servicing and marketing professionals to bring concepts to life and ensure cohesive messaging across all channels.
• Conduct thorough research to understand target audiences, industry trends, and product/service features to produce compelling and informative content.
• Edit and proofread content for accuracy, clarity, and grammatical correctness, ensuring that all copy aligns with our brand voice and guidelines.
• Stay updated on industry best practices, trends, and emerging technologies to continuously enhance your copywriting skills and strategies.

Experience and Skillset:

• 5+ years of professional experience in a reputed agency, with a strong portfolio showcasing a variety of creative projects across different platforms and industries.
• Exceptional writing and storytelling abilities, with a keen eye for detail and the ability to adapt your writing style to fit various tones and voices.
• Proficiency in conducting research and distilling complex information into clear, concise, and engaging copy.
• Familiarity with SEO best practices and the ability to incorporate keywords effectively into copy for improved search engine rankings.
• Strong organizational skills, the ability to meet deadlines, and a collaborative mindset to work effectively within a team.

Qualifications:

• Bachelor/Master's degree in English, Communications, Marketing, or a related field (or equivalent work experience).
• Experience with content management systems (CMS) and familiarity with digital marketing tools and platforms is a plus.

If you're a passionate and experienced wordsmith with a proven track record of delivering impactful copy, we encourage you to apply for the creative head position. Join our team and help us tell our brand's story in a way that captivates and resonates with our audience.