Senior Content Writer

Job Description

How to apply - It's a simple 6-step process - 1) The first step is to apply for the role, so please click on the link and fill out the form. - https://recruiterflow.com/wishup/jobs/62 2) Once all the details are filled in, you will encounter 2 online proctored tests, the Aptitude test (25 minutes duration) and the English writing test (15 minutes duration) on the link here - a.) https://app.wishup.co/test b.) https://app.wishup.co/start_test/english 3) Initial Discussion and assignment 4) Interview with Hiring Manager - 1 5) Interview with the Hiring Manager - 2 6) Interview with Hiring Manager - 3 About the role, Keynotes : - Profile - Senior Content Writer/Creative SEO-writ er - Role - Full-t ime - Grade - Senior Associate/Assoc iate - Location - Remote - Work from home / any where - Work hours - Mon to Fri What you 'll do? 1. Creating high-q uality, SEO-optimized content and writing engaging and compelling content for our product features and solutions to educate the audience with a simple narrative. Your writing should engage our audience, drive action, and contribute to our overall marketing and busines s goals. 2. Research industry topics and trends, and optimize content for organ ic search 3. Produce videos, testimonials, case studies, battle cards, competitor landing pages, and other collaterals as needed to explain product features/ use cases. 4. Publish announcements, newsletters, etc., to amplify featu re releases 5. Ideate and develop infographics to make data intuitive to understand for readers 6. Revise and edit pieces, and collaborate with other writers and marketers to ensure brand consistency. 7. Work with clear success metrics for content production and contribute to discussions around content optimization. What are we looking for? - You have at least 3-4 years of experience working in B2B SaaS, with specific experience in creating product marketing collaterals in the tech/product domain across t he sales funnel. - You have strong storytelling skills with a focus on crafting compelling, creative copy that reflects an understanding of product features and va lue propositions. - You have direct experience in conducting user research (speaking directly with clients to capture their experience to create assets like case studies and vi deo testimonials). - You don't just create content but are also invested in knowing if it works. You're comfortable with analytics like click-through rates, open rates, and organic reach. - You have prior experience optimizing content for search engines using keywords, meta tags, and o ther SEO techniques. - You are a team player and can collaborate with other teams like Design, Marketing, and Sales to align content with the company's brand. - You can share a portfolio of published articles as par t of your application . What's in it for you? - A fully remote ( work from anywhere) role - Receive a more-than-competi tive salary plus benefits - Performance-driven an d transparent work culture - Enjoy a culture with opportunit ies for grow th and learning About WishupWishup is India’s largest remote work platform (since 2017), connecting global businesses with top remote professionals in roles such as Virtual Assistants, Operations/Admin Managers, Executive Assistants, Project Managers, Bookkeepers, and Accountants. With a stringent 0.1% acceptance rate, each professional is upskilled and managed via ou r AI-based remote work tool. Backed by marquee investors (Orios Ventures, Inflection Point Ventures, 500 Startups, and Tracxn Labs), Wishup’s leadership team includes alumni from premier institutes like IIT Madras, IIM Ah medabad, IIT Kanpur, and DCE. Show more Show less