Senior Brand Executive

Role Summary:

We’re looking for a creative and strategic Brand Manager to build a strong and credible brand presence in the healthcare space. The ideal candidate will develop impactful visual identities, campaigns, and social media content for both D2C and B2B audiences — driving awareness, trust, and engagement while ensuring consistency across all communication channels.

Key Responsibilities:

 Develop and strengthen the brand’s visual and verbal identity in line with company goals.

 Create impactful marketing and social media content for D2C and B2B audiences using Canva, Adobe Creative Suite, or similar tools.

 Write engaging copy, taglines, and campaign content that reflect the brand’s tone and positioning.

 Plan and execute social media strategies — manage content calendars, post creation, and performance tracking.

 Ensure brand consistency across all digital and offline touchpoints.

 Collaborate with cross-functional teams to design creative campaigns that drive awareness and engagement.

 Facilitate Website development & SEO’ through 3rd party vendors.

 Prepare Marketing Material like Presentation/ Brochures etc. as needed.

 Stay updated on global trends to craft fresh, relevant brand ideas.

 Build partnerships and collaborations to enhance brand reach and visibility.

Requirements

 Bachelor’s degree in Marketing, Branding, Design, or a related field.

 Proven experience 2–5 years in brand management, creative design, or content creation.

 Strong creative and visual thinking abilities.

 Excellent writing and storytelling skills.

 Proficiency in Canva or similar design tools (Photoshop, Illustrator, etc.).

 Ability to conceptualize and execute ideas independently.

 Attention to detail and a strong sense of aesthetics.

 Excellent communication and networking skills.