2 years
0 Lacs
Posted:16 hours ago|
Platform:
On-site
Full Time
* Develop, implement, and manage SEO strategies to drive traffic and maximize ROI in the B2C travel domain.
* Conduct keyword research, competitor analysis, and content gap analysis specific to the travel industry.
* Optimize website content, landing pages, blogs, and product pages for search engine visibility and user engagement.
* Perform technical SEO audits and coordinate with developers to implement fixes.
* Monitor, analyze, and report website performance using tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.
* Stay updated with the latest SEO trends, search engine algorithm changes, and travel industry best practices.
* Collaborate with the content, marketing, and design teams to execute on-page and off-page SEO initiatives.
* Analyze competitors’ websites and strategies to identify gaps and opportunities.
* Track, report, and present SEO performance and insights to management.
* Minimum 2 years of proven SEO experience in the travel industry (B2C domain is mandatory).
* Strong knowledge of SEO best practices, on-page/off-page optimization, and technical SEO.
* Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, etc.
* Experience in optimizing websites for international SEO and multilingual content is a plus.
* Understanding of travel industry consumer behavior and seasonal demand trends.
* Excellent communication and collaboration skills.
* Bachelor’s degree in Marketing, Digital Marketing, IT, or a related field.
* Experience with CMS platforms (WordPress, Drupal, etc.).
* Knowledge of HTML, CSS, and JavaScript basics is an advantage.
* Prior experience in a fast-paced travel startup or established DMC/OTA.
Traveller's Choice Travel & Tourism L.L.C
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