Search Engine Optimization Specialist

Location

Work Model

Experience Window:

About the Role

We are looking for a results-driven SEO Specialist with a strong background in technical SEO, on-page, and off-page optimization. The ideal candidate will be responsible for improving search engine rankings, driving organic traffic, and optimizing our websites to achieve maximum visibility across search engines.

Key Responsibilities

● Conduct comprehensive SEO audits to identify technical issues, crawl errors, indexing issues, and performance gaps.

● Perform on-page SEO: meta tags, title tags, content optimization, schema markup, internal linking, site structure, etc.

● Develop and execute off-page SEO strategies, including backlink building, outreach, and disavow process.

● Conduct keyword research & competitor analysis to identify growth opportunities.

● Generate and Optimize website content, landing pages, and blog posts for SEO best practices.

● Stay up to date with the latest SEO tools, search engine algorithm updates, and best practices.

● Collaborate with developers and content teams to implement SEO recommendations.

● Monitor website performance with Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog, etc.

● Prepare and present SEO performance reports (rankings, traffic, conversions, CTR).

AI & SEO Skills:

● Proficiency in leveraging AI-powered SEO tools (ChatGPT, Surfer SEO, Jasper, Clearscope, SEMrush AI, Ahrefs Insights, etc.).

● Ability to use AI for keyword research, competitor analysis, and content optimization.

● Experience in AI-assisted technical SEO audits and automated reporting.

● Skilled in prompt engineering for generating optimized titles, meta descriptions, and schema markup.

● Knowledge of AI content guidelines (Google’s EEAT, avoiding duplicate/thin AI content, human editing for quality).

● Familiarity with AI-driven analytics & forecasting for organic search trends.

Requirements

● 3–5 years of proven SEO experience (technical + on-page + off-page).

● Strong knowledge of Google algorithm updates and SEO best practices.

● Hands-on experience with SEO tools: SEMrush, Ahrefs, Moz, Screaming Frog, GA4, GSC.

● Solid understanding of HTML, CSS, Core Web Vitals, and site speed optimization.

● Experience with backlink analysis and link-building campaigns.

● Strong analytical skills and ability to interpret data into actionable insights.

Excellent communication and reporting skills.