Search Engine Optimization Executive

We are looking for an SEO Executive to strengthen our organic presence, grow high-quality traffic, and drive leads for our products.

Key Responsibilities

1. On-Page Optimisation

• Conduct keyword research, competitor analysis for core product pages, landing pages and blogs.
• Optimise meta tags, headings, image tags, URLs and internal linking.
• Improve content structure, readability and E-E-A-T alignment
• Implement structured data (FAQ, How-To, Article, etc.)

2. Technical SEO

• Perform site audits to identify issues related to crawling, indexing, page speed, Core Web Vitals and mobile friendliness.

3. AEO

• Optimise content to rank for Featured Snippets, People Also Ask and AI Overviews.
• Create or refine Q&A content, how-to sections, FAQs and other answer-focused formats.
• Support implementation of schema and ensure content meets answer-engine requirements.
• Track performance across AI-powered search platforms and suggest improvements.

4. International & Local SEO (India, GCC)

• Research and implement region-specific keywords, content and landing pages for priority markets.

5. Off-Page SEO & Authority Building

• Execute link-building activities including outreach and guest posting
• Monitor backlinks and track off-page performance.

6. Reporting & Analytics

• Track keyword rankings, organic traffic, conversions and page-level performance.
• Use GA4, GSC, Ahrefs/SEMrush and other SEO tools for daily monitoring.

Required Qualifications

• Bachelor's degree (any discipline) with 0–1 year of relevant experience
• Solid understanding of on-page, off-page and technical SEO fundamentals.
• Experience with AI video creation tools and YouTube SEO (titles, thumbnails, tags, retention and analytics) will be given strong preference.
• Basic understanding of AEO, Featured Snippets and AI-driven search behaviour.
• Proficiency with tools such as GA4, GSC, Ahrefs/SEMrush, Screaming Frog, Moz, etc.
• Strong skills in keyword research, content optimisation and site auditing.
• Good communication and time-management skills.