Search Engine Optimization Analyst

Role Overview

SEO Analyst

Key Responsibilities

• Conduct comprehensive

  SEO audits

  and implement best practices across the website.
• Develop and execute

  on-page and off-page SEO strategies

  to drive qualified traffic and improve rankings.
• Work on

  technical SEO

  aspects: site structure, URL optimization, crawlability, schema markup, page speed, etc.
• Perform

  keyword research and competitor analysis

  to identify opportunities and gaps.
• Collaborate with content and product teams to optimize

  content, landing pages, and user journeys

  .
• Manage and monitor performance using tools like

  Google Search Console, Google Analytics, Ahrefs, SEMrush

  , etc.
• Stay updated with

  Google algorithm changes

  and SEO trends to maintain and improve performance.
• Drive backlink strategy through outreach, partnerships, and authority-building practices.

Requirements

• 3 to 5 years of proven SEO experience in

  B2C, D2C, EdTech, Insurance

  , or similar consumer-centric brands.
• Strong understanding of

  Google’s search algorithm

  , ranking factors, and SEO tools.
• Experience with

  website optimization and CMS platforms

  (WordPress, Webflow, etc.).
• Analytical mindset with proficiency in tools like

  Google Analytics, Search Console, Ahrefs, Screaming Frog, SEMrush

  , etc.
• Ability to work cross-functionally with

  content writers, developers, and designers

  .
• Prior experience in scaling traffic for

  content-heavy platforms or e-commerce/marketplace models

  is a plus.
• Willingness to

  relocate to Jaipur

  and work in a high-growth, collaborative startup environment.

What You’ll Get

• Opportunity to work with a high-performance growth team.
• Ownership and autonomy to drive SEO strategy end-to-end.
• Be part of a fast-growing travel-tech brand with a global footprint.
• Exposure to large-scale organic traffic and high-intent user funnels.