Sales Marketing Manager

As a Sales and Marketing Manager at Willmount Resorts, you will play a crucial role in developing and executing marketing strategies to promote resort properties in Kochi and beyond. Your primary responsibility will be to increase occupancy rates by driving both B2B and B2C sales through various channels such as direct bookings, OTA channels, travel agents, and corporate partnerships. - Build and maintain strong relationships with travel agents, tour operators, and corporate clients. - Develop attractive packages and promotions in collaboration with the operations team. - Set monthly/quarterly sales targets and monitor the sales pipeline for consistent conversion rates. - Participate in travel fairs, exhibitions, and networking events to expand the resort's reach and visibility. You will oversee the creation and execution of a comprehensive digital marketing strategy aligned with the brand identity. This includes managing social media, SEO, paid ads, and collaborating with content creators, photographers, and designers to produce engaging campaigns and property promotions. - Manage social media, SEO, and paid ads. - Collaborate with content creators, photographers, and designers. - Coordinate with influencers, bloggers, and manage OTA listings for online presence. As a key member of the team, you will lead and mentor the marketing team and sales executives, if any, while monitoring marketing budgets for optimal ROI. You will be responsible for preparing monthly performance and revenue reports, providing insights to management, and customizing marketing strategies based on seasonality, geography, and customer segments for different properties. Qualifications Required: - Strong marketing strategy, market research, and digital marketing skills. - Sales experience and relationship-building abilities. - Excellent organizational, project management, written, and verbal communication skills. - Previous experience in the hospitality or travel industry. - Bachelor's degree in Marketing, Business Administration, or a related field would be advantageous. Join Willmount Resorts in creating memorable stays for guests, driving brand awareness, maximizing revenue, and contributing to the growth of properties in Munnar, Vagamon, and upcoming sites such as Varkala, Wayanad, and Caravan Projects. If you are a dynamic and results-driven professional seeking to make a significant impact in the sales and marketing domain, this role offers an exciting opportunity to lead strategic initiatives and drive business growth.,