Sales Manager

Responsibilities & Duties (Critical Success Factors):

• Establish an overall country strategy, implement and execute the plans to ensure business objectives are achieved;

• Plan, direct, and monitor the sales activities & campaigns to achieve established sales and market share targets;

• Lead, direct, and monitor sales activities & campaigns through various channels (distributors, LFR, B2B, online portals …etc.) to maximize revenue and market share;

• Work with relevant stakeholders to create product roadmap for the region; to ensure that sales strategies and activities are integrated and aligned with the overall Company objectives;

• Prepare sales forecasts and budgets; set targets in areas like product mix, sales volume, market shares, business development, … etc.;

• Launch and monitor sales & marketing programs, keep track of cost and effectiveness of programs & activities against the goals;

• Monitor sales volume, revenues, and costs against forecast to identify problem areas, adapt procedures or prioritize resources to improve business performance as needed;

• Implement business strategies to achieve profitable business relationships and identify new revenue opportunities; raise the awareness of the brand across all markets;

• Frequent site visits and meetings with retailers/distributors, assist distributors in over-achieving sell through target

Essential qualifications, skills, knowledge and experience:

• University graduate in Marketing or equivalent;

• Minimum 7 years sales experience in channel sales with Branded business and preferably in consumer electronics / IT consumer products industries;

• Proven track record of achieving and/or exceeding sales targets;

• Strong business sense & have good understanding of the markets, customers and competitors;

• Exposure to consumer behaviour/ market research/ brand building initiatives preferred;

• Sales and product marketing experience an added advantage - concept and requirements definition, sales and marketing strategy, tactical management, metrics monitoring and analysis, product position, packaging and pricing etc.;

• Result driven, self-motivated, tactful with excellent interpersonal & communication skills;

• Able to work under pressure and be multi-tasking;

• Excellent business planning, presentation and negotiation skill;

• Good verbal and written communication skills in both English and local language.