Sales Executive – Sponsorship & Exhibition Sales

Location: New Delhi / Pan-India Travel

Organization: Agri Industries Vikas Chamber (AIVC)

1. Position Overview

The Sales Executive – Sponsorship & Exhibition Sales

2. Key Responsibilities

A. Sponsorship Sales

• Identify, approach, and convert potential sponsors for summits, expos, conferences, and national-level events.
• Develop customized sponsorship proposals based on client requirements.
• Present sponsorship options (Title Sponsor, Co-Sponsor, Associate Sponsor, Sector Partner, Branding Partner, etc.).
• Build long-term partnerships with corporates, PSUs, government bodies, and industry associations.

B. Exhibition Stall Sales

• Sell exhibition stalls/booths to corporates, MSMEs, startups, exporters, farmers' groups, government departments, and international agencies.
• Conduct cold calls, email outreach, follow-up meetings, and on-ground visits.
• Maintain updated stall availability charts, sales trackers, and client records.
• Achieve monthly and annual exhibition revenue targets.

C. Client Relationship Management

• Handle all pre-event and post-event communication with clients.
• Ensure smooth onboarding, paperwork, invoicing, and coordination with the operations team.
• Provide support during events for stall allocation, branding, and customer service.
• Maintain strong relations to ensure repeat business.

D. Market Research & Lead Generation

• Conduct research on industries relevant to agriculture, horticulture, rural development, food processing, technology, skill development, social justice, etc.
• Identify new sectors for sponsorship and exhibition participation.
• Maintain a strong database of prospective clients and industry stakeholders.

E. Sales Reporting & Coordination

• Prepare daily/weekly sales reports, client follow-up trackers, and forecasts.
• Coordinate with the marketing team for brochures, sponsorship decks, and mailers.
• Align with event operations for stall layouts, branding, and event logistics.

3. Mandatory Requirements

• Strong communication (Hindi & English), presentation, and negotiation skills.
• Proven experience in

  sales, sponsorships, exhibitions, or corporate partnerships

  .
• Willingness for

  extensive field visits and travel across India

  .
• Ability to meet strict sales targets and deadlines.

4. Qualifications & Experience

• Graduate/Postgraduate in Marketing, Business Administration, Commerce, Mass Communication, or related fields.
• 2–5 years of experience in

  sales/sponsorship/exhibition selling

  (freshers with strong communication skills may also be considered).
• Experience in event management, exhibitions, trade fairs, B2B sales, or government/corporate outreach is preferred.

5. Key Competencies

• Strong persuasion and negotiation abilities.
• Good networking and relationship-building skills.
• Target-oriented and self-motivated mindset.
• Excellent follow-up and client servicing approach.
• Ability to work independently and in teams.
• Time management and planning skills.

6. Work Conditions

• Based in New Delhi, with frequent travel across states for client meetings and event mobilization.
• Event days may require extended working hours.
• Performance-based incentives may be offered based on sales achievements.

7. Reporting

• Reports to:

  Manager – Sponsorship/Business Development

  or

  Director – Events & Marketing

• Works closely with: Event Operations, Marketing, Finance & Client Servicing teams.

Salary :

₹27,000 – ₹35,000 per month (Fixed Salary)

+ Incentives: