Regional Sales Manager - Nutrition Trade

Job Title

Job Summary

• We are seeking an experienced and result-driven Regional Sales Manager - Nutrition.
• Trade to lead and expand our Nutrition business across North & South India.
• The RSM will be responsible for driving sales growth, managing channel partners & distributors, building high-performing sales teams, and strengthening market presence in General Trade, Institutional, and Nutrition channels.
  

Key Responsibilities

• Develop and implement regional sales strategy for Nutrition products across North & South India.
• Achieve primary & secondary sales targets on a monthly, quarterly, and annual basis.
• Lead, train, and performance-manage Area Sales Managers (ASMs), Sales Officers, and field teams.
• Monitor sales ROI, trade schemes, and promotional activities.
• Conduct regular market analysis, competition tracking, and demand forecasting.
• Build strong relationships with Key Opinion Leaders (KOLs), retailers, modern trade, and institutional clients.
• Review sales performance, stock position, collections, and credit control.
• Coordinate with Marketing, Supply Chain, Finance, and Regulatory teams for smooth operations.

Desired Candidate Profile

Education

Experience

• 10 -15+ years of total sales experience with 5+ years in a Regional / Zonal leadership role in Nutrition / Nutraceuticals / Wellness.
• Proven track record of building and scaling nutrition trade business.
• Strong exposure to North & South markets with deep distributor & channel knowledge.
• Excellent leadership, communication, negotiation, and analytical skills.
• Willingness to travel extensively across regions.

Key Performance Indicators (KPIs)

• Regional revenue growth & market share .
• Distributor performance & network expansion .
• Sales target achievement (Primary & Secondary)
• Team productivity & retention .
• Market penetration & new product launches.
• Collection efficiency & inventory control.