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Birla Cellulose
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Regional Franchisee Manager

Regional Franchisee Manager

Birla Cellulose

3 - 8 years

5 - 9 Lacs

noida

Posted:2 weeks ago| Platform:

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Skills Required

promotional campaigns training retail lead generation usage sales compliance focus business planning cost

Work Mode

Work from Office

Job Type

Full Time

Job Description

KRAs

Key Result Areas

Supporting Actions

Conversion to Franchise Stores.

Convert existing top dealers to Franchise stores by effectively communicating value proposition for Franchise Stores.
Develop and maintain list of potential Franchise partners.

Store set up & Upgrades.

Coordinate with executing agency, Franchise Partners, Sales team for in-time / in cost set up of Franchise stores.
Execute Franchise Store Launch plan
Ensure timely upgrades for the Franchise Stores.

Business Planning for the Franchise Partner

Develop Joint Business Plan for the Franchise Partner with focus on route to profitability
Prepares quarter-wise activity plan for the Franchise
Coordinates with Central teams / Sales teams to ensure adherence to Business plan.

Support Delivery of All Marketing & VM Campaigns

Monitors effectiveness of VM arrangement at stores and recommends changes.
Executes Marketing/ promotional campaigns for the Franchise Partner.

SOP compliance and Training. Conversion to Franchise Stores

Executes Marketing/ promotional campaigns for the Franchise Partner.
Training of Franchise partners for retailing systems and policies.
Ensure SOP compliance for Lead generation, conversion
Drive Retailing agenda POS usage, customer feedback capture through retailing team at Franchise Partners.

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