Product Marketing Manager

Greetings from Adecco!!!!

“Product Marketing Manager”

Company: Computer and Network Security

Location: Mumbai

Position: Product Marketing Manager

Exp: 8 - 12 yrs

Job Responsibilities:

• Be the end-to-end Product owner of Products running in various countries while working with teams spread globally
• Manage digital and content marketing campaigns to ensure online dominance
• Translate technical details into user benefits for effective communication
• Develop and implement product marketing strategies including pricing and advertising
• Collaborate with design, content, acquisition, product, and sales teams to plan strategies
• Conduct competitor surveys and intelligence gathering to benchmark innovations
• Proficiency in running paid and organic lead-generating campaigns
• Strong understanding of UI/UX and HTML for crafting user journeys
• Ability to produce content such as white papers, videos, and ad copies
• Experience in testing marketing product features and ad copy
• Skills in planning and executing webinars, advisory board meetings, and conferences

Experience

• Proven experience as a Product Marketing Manager in a competitive digital industry with strong competitors. Proven history of creating effective marketing programs
• A natural aptitude and interest for Technology along with deep experience working with technology solutions/ business will be a distinct advantage
• Expert in Market and Competitor analysis
• Expert knowledge of web all analytics tools (Google Analytics, WebTrends etc.)

Qualifications

BSc/BA/ MBA in Marketing, Communications or similar field with "8+ yrs experience in Product Marketing”.

Interested candidates can share their updated resume on “swati.gupta2@adecco.com” OR ramyasri.markanti@adecco.com in Word/PDF form, with Current salary details