Product Marketing Analyst

Job Description

We are looking for a Product Marketing Analyst to take care of our inbound and outbound marketing activities. - You will be responsible for presenting our products in ways that will strengthen our brand and boost inbound leads. - For this role, you have to be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies. - Your goal will be to develop and implement the most profitable plans to position and promote our products. Responsibilities: - Study company's products and the benefits for B2B users - Follow and analyze market trends to position products - Craft compelling messages across marketing channels (social media, landing pages, ad campaigns) - Work with design, acquisition and other teams to promote products - Develop effective marketing strategies and campaigns - Evaluate projects using relevant KPIs and feedback from existing and prospective customers Requirements: - Experience/knowledge in market analysis - Excellent communication skills - Should have created social media content - MBA in Marketing, Communications or similar field - Strong excel skills are expected. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, India.