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Boss Wallah
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Product Marketing Analyst

Product Marketing Analyst

Boss Wallah

0 - 1 years

6 - 9 Lacs

bengaluru

Posted:23 hours ago| Platform:

Apply

Skills Required

malayalam analytical automation tools data visualization performance analysis marketing analyst product marketing crm marketing automation data interpretation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Execute and monitor
multi-channel Product Marketing campaigns
across Push, WhatsApp, and Email.
Track and analyze
campaign performance data
; prepare regular reports and insights for decision-making.
Build and maintain
dashboards
to track engagement and funnel-level impact of marketing initiatives.
Assist in
experiment setup, tracking, and performance analysis
to identify high-performing journeys.
Support
audience segmentation and targeting
for personalized campaign execution.
Identify
optimization opportunities
to improve engagement, conversion, and retention across channels.

Skills Required

Strong

analytical and data interpretation skills

Good understanding of

data visualization and reporting

(e.g., Google Sheets, Looker Studio, or similar tools).

Familiarity with CRM and marketing automation tools such as

WebEngage

Netcore

, or equivalent (preferred).

High attention to detail, structured thinking, and an interest in

product marketing and user behavior

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