PRODUCT MANAGEMENT TEAM - PMT

The role of Product Management Team Executive involves assisting in the execution of brand strategy, sales support, and marketing activities for pharmaceutical products focusing on Gynecology, Orthopedics, and Physician segments. Your responsibilities will include conducting market research, developing promotional materials, and collaborating with cross-functional teams to enhance brand visibility and drive sales growth. Your key responsibilities will revolve around marketing and brand support, such as contributing to brand strategy execution, creating marketing campaigns, collaborating with design teams for promotional materials, and ensuring the timely distribution of marketing collaterals. Additionally, you will be responsible for providing product knowledge support to the sales team, organizing product training sessions, and collecting market feedback for product positioning enhancement. You will also be tasked with monitoring market trends, competitor products, and customer preferences, analyzing sales data for performance evaluation, and supporting SWOT analysis for refining marketing strategies. Furthermore, your role will involve assisting in digital marketing campaigns execution, doctor engagement initiatives through digital tools, and evaluating campaign effectiveness for enhancements. In addition, you will support in organizing CMEs, webinars, and doctor engagement programs, as well as aiding the medical team in developing scientific content for promotional activities. Your duties will also include tracking marketing budgets, campaign expenses, sales performance, and marketing ROI for assigned products. To excel in this role, you should possess strong communication and presentation skills, have a basic understanding of pharma marketing, regulations, and compliance, and the ability to coordinate effectively with sales, medical, and creative teams. Proficiency in MS Office applications like Excel, PowerPoint, and Word is essential, while exposure to digital marketing and CRM tools will be advantageous.,