Job Title: PR and Media Executive Location: Koregaon Park, Pune Department: Marketing & Communications Company: Palmonas – Modern Indian Demi-fine Jewelry Brand Job Summary: Palmonas is looking for a dynamic and creative PR and Media Executive to strengthen brand visibility across digital, print, and influencer-driven platforms. The ideal candidate will manage media relationships, craft compelling stories, drive press outreach, and contribute to building a strong brand image. Key Responsibilities: Develop and implement effective PR strategies in alignment with brand goals. Build and maintain strong relationships with fashion, lifestyle, and jewelry editors, journalists, influencers, and media outlets. Draft and distribute press releases, media kits, brand stories, and PR pitches. Coordinate interviews, features, brand mentions, and coverage in top-tier fashion/lifestyle publications (online and print). Manage and track PR campaigns and monitor media coverage and brand sentiment. Support influencer and celebrity gifting strategies to maximize brand exposure. Collaborate with internal design, marketing, and content teams for campaign rollouts. Organize brand events, pop-ups, and media meet-ups to drive engagement and coverage. Handle media inquiries and crisis communication professionally. Maintain a media database and prepare regular PR performance reports. Key Skills & Requirements: Bachelor's degree in PR, Communications, Journalism, or Marketing. 1–3 years of experience in PR/media for a fashion, lifestyle, or D2C brand. Excellent communication and writing skills. Strong network of media and influencer contacts in the fashion/lifestyle space. Ability to craft compelling brand narratives and pitches. Comfortable working in a fast-paced, deadline-driven environment. Knowledge of PR analytics tools and platforms (e.g., Meltwater, Brandwatch, etc.) is a plus. Show more Show less