PPC Specialist

Job Summary:

We’re seeking a results-driven PPC Specialist to own the strategy, execution, and optimization of our paid media campaigns across Google Ads, Meta, and Amazon Advertising. You'll work closely with our creative, content, and eCommerce teams to drive qualified traffic, scale performance, and hit ROI targets through strategic ad placements and data-led decisions.

Job Type:

Full-time, Onsite
Location: Ambala Cantt., Haryana

Key Responsibilities:

• Plan, manage, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), Amazon, and other platforms as needed
• Execute A/B tests on ad creatives, targeting strategies, and landing pages to continuously improve performance
• Monitor KPIs (ROAS, CPC, CTR, CPA, etc.) and deliver performance reports with actionable insights
• Conduct keyword research, competitor analysis, and audience segmentation to identify growth opportunities
• Collaborate with design and content teams to ensure ad creatives align with campaign objectives
• Maintain budgets, adjust bidding strategies, and maximize efficiency across all paid channels
• Maintain budgets, adjust bidding strategies, and maximize efficiency across all paid channels

What You Bring:

• 2–4 years of hands-on experience managing PPC campaigns across Google Ads, Meta, and Amazon Ads
• Deep understanding of audience targeting, bidding models, and campaign structure best practices
• Proficiency with Google Analytics, Google Ads Editor, Meta Ads Manager, Amazon Advertising Console
• Strong analytical skills with the ability to interpret data and turn insights into action
• Experience running A/B tests and optimizing landing pages for conversions
• A proactive, growth-oriented mindset with strong attention to detail and budget discipline

Bonus if you have:

• Experience in eCommerce or DTC brands
• Familiarity with conversion rate optimization (CRO) tools or tactics
• Google Ads or Meta Blueprint certifications

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹50,000.00 per month

Benefits:

• Cell phone reimbursement
• Flexible schedule
• Health insurance
• Internet reimbursement
• Paid sick time
• Paid time off
• Work from home

Schedule:

• Day shift
• Fixed shift

Supplemental Pay:

• Overtime pay

Ability to commute/relocate:

• Ambala, Haryana: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Please mention your CCTC [in LPA]:
• Please mention your ECTC [in LPA]:
• Please mention your Notice Period [in Days]:

Work Location: In person