PPC Specialist

Job Summary:

PPC Specialist

Key Responsibilities:

• Plan, manage, and optimize paid campaigns across

  Google Ads, Meta (Facebook/Instagram), Amazon

  , and other platforms as needed
• Execute A/B tests on ad creatives, targeting strategies, and landing pages to improve performance continuously
• Monitor KPIs (ROAS, CPC, CTR, CPA, etc.) and deliver performance reports with actionable insights
• Conduct keyword research, competitor analysis, and audience segmentation to identify growth opportunities
• Collaborate with design and content teams to ensure ad creatives align with campaign objectives
• Maintain budgets, adjust bidding strategies, and maximize efficiency across all paid channels
• Maintain budgets, adjust bidding strategies, and maximize efficiency across all paid channels

What You Bring:

• 2–4 years of hands-on experience

  managing PPC campaigns across

  Google Ads, Meta, and Amazon Ads

• Deep understanding of

  audience targeting, bidding models, and campaign structure best practices

• Proficiency with

  Google Analytics, Google Ads Editor, Meta Ads Manager, Amazon Advertising Console

• Strong analytical skills with the ability to interpret data and turn insights into action
• Experience running A/B tests and optimizing landing pages for conversions
• A proactive, growth-oriented mindset with strong attention to detail and budget discipline

Job Details:

Full Time / On-site

Ambala Cantonment

What We Offer:

• Opportunity to work with a global wellness brand. 
• Innovation-driven, collaborative culture. 
• Competitive salary and other benefits. 
• International exposure and flexible work environment.