Adaired Digital Media

1.) Manage Google Ads Campaigns. 2.) Campaign Optimization. 3.) Keyword Research & Analysis. 4.) A/B Testing & Experimentation. 5.) Performance Reporting. 6.) Collaboration. 7.) Stay Updated.

1. Develop and execute creative concepts for a wide range of design projects, including logos, brochures, infographics, social media graphics, email campaigns, and web pages. 2. Work collaboratively with marketing, product, and other cross-functional teams to ensure design consistency and alignment with brand guidelines and business objectives. 3. Take ownership of design projects from ideation to production, including creating sketches, wireframes, and prototypes conducting user research and testing, and presenting design concepts to the team for feedback and approval. 4. Continuously innovate and improve design processes, tools, and techniques to deliver high-quality work efficiently and effectively. 5. Keep up-to-date with the latest design trends, techniques, and technologies to maintain a competitive edge and drive continuous improvement. 6. Work with copywriters and the creative director to produce the final design. Ensure final graphics and layouts are visually appealing and on-brand. 7. Expertise in design software such as Adobe Creative Suite (Photoshop, Illustrator, XD, Indesign), Figma, or other similar tools. 8. Strong portfolio showcasing your design skills and creativity, with a focus on visual storytelling, typography, color theory, and composition. 9. Excellent communication and collaboration skills, with the ability to present ideas and concepts clearly and persuasively to both technical and non-technical users. 10.Experience with Photoshop, Illustrator, After Effects , Premium Pro, Canva and any other tools

Job Description for Lead Generation: Prospecting & Research: Identify potential clients through online research, social media, and industry databases. Cold Outreach: Execute targeted cold email and LinkedIn campaigns to engage prospects. Lead Qualification: Assess and qualify leads based on defined criteria before passing them to the sales team. Content & Strategy Coordination : Work closely with the team to optimize outreach strategies and improve conversion rates. Follow-ups: Nurture leads with consistent follow-ups via email, calls, and messages. Performance Tracking: Monitor and analyse lead generation efforts, reporting on key metrics and suggesting improvements. Requirements: Experience: 3-6 years of experience in lead generation, preferably in digital marketing services. Communication Skills: Strong verbal and written communication skills in English. Tech Savvy: Familiarity with LinkedIn Sales Navigator, email marketing tools, and lead scraping techniques. Analytical Mind-set: Ability to analyse campaign performance and optimize strategies. Self-Motivated : Ability to work independently and meet lead generation targets. Knowledge of Digital Marketing: Understanding of SEO, PPC, and social media and web development marketing is a plus. Show more Show less

Key Responsibilities Sales Strategy & Planning : Develop and execute sales strategies to drive business growth in digital marketing services. Lead Generation & Prospecting: Identify and qualify potential clients through various channels, including networking, digital outreach, and referrals. Client Acquisition & Relationship Management : Build strong relationships with prospective and existing clients, understanding their needs and offering customized digital marketing solutions. Revenue Growth & Sales Targets: Achieve and exceed sales targets by closing high-value deals and securing long-term contracts. Sales Presentations & Pitches : Prepare and deliver compelling sales presentations, proposals, and marketing strategies to clients. Negotiation & Deal Closing: Lead contract negotiations, pricing discussions, and ensure successful deal closures. Team Leadership & Collaboration: Guide and mentor the sales team, providing strategic direction and support. Market Research & Competitor Analysis: Stay updated with industry trends, competitor strategies, and emerging digital marketing technologies. CRM & Reporting: Maintain accurate records of sales activities, pipeline, and client interactions in CRM tools, and generate reports for management. Required Skills & Qualifications Experience: 5+ years of experience in business development, sales, or account management in the digital marketing industry. Sales & Negotiation Skills: Strong ability to develop sales strategies, negotiate contracts, and close deals. Industry Knowledge: In-depth understanding of digital marketing services, including SEO, PPC, social media marketing, content marketing, web development and lead generation. Communication & Presentation Skills: Excellent verbal and written communication skills, with the ability to engage and persuade clients effectively. Leadership & Team Management: Experience in managing a sales team, setting targets, and driving performance. CRM & Sales Tools: Proficiency in CRM software, sales automation platforms, and lead management tools. Analytical & Strategic Thinking : Ability to analyse market trends, sales performance, and business opportunities. Self-Driven & Goal-Oriented: A proactive approach to sales with a strong focus on achieving targets. Show more Show less

Key Responsibilities: ● Develop, implement, and manage social media strategies across multiple platforms (Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, TikTok etc.). ● Optimize social media profiles to enhance brand visibility and searchability. ● Coordinate with the Content team to create, curate, and manage engaging content (text, images, videos, and infographics) aligned with the brand’s voice. ● Analyze social media performance using tools like Google Analytics, Meta Business Suite, Hootsuite, Buffer, or Sprout Social to optimize campaigns. ● Monitor industry trends and competitor activities to implement new SMO strategies. ● Engage with the audience by responding to comments, messages, and reviews promptly. ● Collaborate with content creators, graphic designers, and digital marketing teams to execute creative campaigns. ● Run and optimize paid social media campaigns to improve reach and engagement. ● Track key performance indicators (KPIs) such as engagement rates, followers, impressions, and conversions to measure success.

Job Title: Sr. Business Development Executive Experience Required: 4-5 Years Job Location: Sector-66, Bestech Business Towers, Mohali, Punjab 160066. Job Type: Full-Time, Work from Office Only Job Summary: We are looking for a highly motivated and experienced Senior Business Development Executive (BDE) with a strong background in Upwork Lead Generation and bidding. The ideal candidate will play a key role in driving our business growth by identifying new opportunities, crafting tailored proposals, and securing high value projects on Upwork. If you have a proven track record of converting leads into long- term clients and a deep understanding of the Upwork platform, we’d love to hear from you. Key Responsibilities: ● The ideal candidate should have a proven track record of successfully acquiring projects and clients through Upwork, excellent communication skills and a strategic approach to client engagement. ● The candidate is responsible for day-to-day bidding on Upwork to secure new projects and clients for the company with a strong expertise and focus in digital marketing, social media projects, paid campaign projects. ● Developing and maintaining client's relationships through effective communication. ● Understanding client’s requirements and preparing proposals and presentations. ● Collaborating with the technical team to create accurate project estimates. ● Negotiating contracts and terms with the clients to achieve mutually beneficial agreements. ● Ensuring timely delivery of projects and meeting clients expectations. ● Keeping up-to date with industry trends and market demands. ● Strategizing and implementing business development initiatives to expand the client base and identifying opportunities for long-term recurring business. ● Timely response to clients on Upwork with a strong focus on generating quality leads. ● Providing regular updates to the management on project acquisition and client interactions. Requirements: ● 4–5 years of experience in securing projects and clients through Upwork. ● Excellent communication and collaboration skills. ● Hands-on experience with Upwork bidding, client acquisition proposal preparation, negotiation, client relationship management.

Job Description for Lead Generation: Prospecting & Research: Identify potential clients through online research, social media, and industry databases. Cold Outreach: Execute targeted cold email and LinkedIn campaigns to engage prospects. Lead Qualification: Assess and qualify leads based on defined criteria before passing them to the sales team. Content & Strategy Coordination : Work closely with the team to optimize outreach strategies and improve conversion rates. Follow-ups: Nurture leads with consistent follow-ups via email, calls, and messages. Performance Tracking: Monitor and analyse lead generation efforts, reporting on key metrics and suggesting improvements. Requirements: Experience: 4-7 years of experience in lead generation, preferably in digital marketing services. Communication Skills: Strong verbal and written communication skills in English. Tech Savvy: Familiarity with LinkedIn Sales Navigator, email marketing tools, and lead scraping techniques. Analytical Mind-set: Ability to analyse campaign performance and optimize strategies. Self-Motivated : Ability to work independently and meet lead generation targets. Knowledge of Digital Marketing: Understanding of SEO, PPC, and social media and web development marketing is a plus.