Performance Marketing Specialist

Job Description

Role : Performance Marketing Specialist Location: Ahmedabad | Remote About the Role Own, optimize, and scale E2M’s paid media strategy to consistently generate high-quality Marketing Qualified Leads (MQLs) from digital agencies, driving measurable pipeline growth and brand visibility through effective performance marketing channels. This position is for our in-house E2M Brand, and you will work directly with our functional CMO / CEO based in the US. We are seeking someone who is: Comfortable attending daily stand-up meetings aligned with US time zones Flexible with working hours Confident in owning and executing strategies that make real business impact Key Responsibilities We are looking for a highly skilled performance marketing expert with: 3+ years of experience creating and managing successful PPC advertising campaigns (Google, Facebook, LinkedIn). Experience managing ad budgets of $10,000+ per month across Search, Display, and Video campaigns. A strong track record with metrics and examples of successful multi-platform campaigns. Expertise in digital campaign management, including processes, workflows, and delivering performance against KPIs. Experience with interactive marketing, media planning, and campaign management. Ability to create and launch targeted retargeting ad campaigns and optimise for e-commerce conversions. A knack for innovative strategies that increase performance and reduce costs. Strong analytical skills with the ability to evaluate data and interpret actionable results. A passion for staying current on paid search and social trends—and a desire to share that knowledge. Strong verbal and written communication skills. Prior experience working in the US market is a plus. Advanced experience with GA4, Google Looker Studio, and performance reporting. What We Need You to Do Strategize & Analyze: Dive into margins and conversion rates to blueprint growth strategies. Create High-Impact Ads: Help build compelling, conversion-driven ad creatives. Know the Audience: Understand and leverage buyer personas to maximize engagement. Test Relentlessly: Run A/B tests, analyze results, and refine strategies for optimal performance. Troubleshoot & Optimize: Adapt campaigns in real-time based on data and performance. Scale What's Working: Double down on successful efforts to fuel business growth. Track Everything: Set up funnels, monitor performance metrics, and maintain full visibility of traffic and conversions. What You’ll Gain Direct mentorship from our CMO and Founder A high-growth career path in performance marketing Access to advanced tools, continuous training, and hands-on campaign experience A fun, fast-paced, and driven work environment Potential leadership opportunities for top performers How to Apply: Share your resume at dhwani.saija@e2msolutions.com We’d also love to know: Why would we be silly not to hire you?