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Performance Marketing Manager - Hybrid

Performance Marketing Manager - Hybrid

Name: Jobpe
Address: T-Hub, Plot No 1/C, Sy No 83/1, Raidurgam panmaktha, Knowledge City Rd, Hyderabad, Telangana, 500081, IN
Telephone: +91-83339-09630
Price range: Free

Hiver

7 - 10 years

22 - 27 Lacs

bengaluru

Posted:-1 days ago| Platform:

Apply

Skills Required

analytics reporting marketing programs google analytics customer satisfaction customer service seo marketing budget stakeholder management product marketing marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

What will you be working on?

1. Strategy & Budget Management

Own the overall performance marketing budget and ensure efficient ROI across channels

Plan quarterly/monthly budget allocation across Google Ads, social ads, affiliates, and experiments

2. Paid Acquisition (Google Ads, Social, Affiliates)

Manage and optimise Google Ads (Search, Display, YouTube, Performance Max)

Manage paid social campaigns across LinkedIn, Meta, X, and other relevant channels

Build and scale affiliate/partner marketing programs and track performance

Drive continuous A/B testing: ad copy, landing pages, creatives, bid strategies, and audiences

3. Analytics & Reporting

Analyse campaign performance, identify trends, and produce weekly/monthly dashboards

Report impact on CPL, CAC, pipeline, revenue, and channel ROI

4. Cross-functional Collaboration

Work closely with content, design, SEO, sales, and product marketing teams to provide insights to improve messaging, landing pages, and conversion paths

Align paid campaigns with GTM goals, product launches, and marketing calendars

5. Vendor & Tool Management

Manage relationships with agencies, freelancers, and affiliates

Evaluate and optimise the MarTech stack for measurement, automation, attribution, and bidding

What are we looking for?

7+ years of hands-on experience in performance marketing in B2B SaaS (mandatory).

Proven track record of managing multi-channel budgets and driving pipeline.

Deep expertise in Google Ads, paid social, and affiliate marketing.

Strong analytical skills; comfortable with data, experimentation, and attribution models.

Experience with tools like Google Analytics, HubSpot, and marketing automation platforms.

Excellent communication and stakeholder management

Nice to Have:

Experience with ABM or enterprise SaaS funnels

Prior experience scaling spend in a high-growth environment

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Performance Marketing Manager - Hybrid