Performance Marketing Manager

7 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Full-Stack International Growth Leader Performance Marketing

Work From Office – Mohali

 

🏢 About Us

Augmentive Business 7 Solutions Pvt Ltd

·      We help businesses grow by:Running paid ads

·      Building websites and landing pages

·      Generating leads

·      Automating follow-ups

·      Improving sales conversions

one senior person

 

🎯 What Is This Role About?

not just about running ads

bringing international clients to the company

·      You will:Plan marketing strategy

·      Run and improve campaigns

·      Build funnels and automation

·      Work closely with sales

·      Track results and improve performance

Simply put:

Your job is to help the company consistently get international clients.

 

📍 Job Location

·      Work From Office (Full-Time)

 

🧠 What You Will Be Responsible For

 

1️ Planning International Growth Strategy

how we will get leads

budgets, goals, and timelines

·      Create monthly and quarterly growth plans

 

2️ Running Paid Advertising Campaigns

·      You will manage and improve ads on:Google Ads (Search, Display, YouTube)

·      Facebook & Instagram Ads

·      LinkedIn Ads

·      Bing / Microsoft Ads

·      Your work includes:Choosing the right keywords and audiences

·      Running ads for different countries

·      Improving cost per lead and lead quality

·      Stopping poor-performing ads and scaling good ones

 

3️ Building Funnels and Landing Pages

·      Work on:

·      Headlines

·      Offers

·      Call-to-action buttons

·      Improve conversion rates so more visitors become leads

·      Use tools like heatmaps to understand user behaviour

 

4️ CRM, Automation & Follow-Ups

·      Manage leads

·      Track deal stages

·      Set up automated emails, WhatsApp, SMS follow-ups

·      Make sure:

·      Leads are contacted quickly

·      Sales team gets full lead details

·      No leads are lost or ignored

 

5️ Email Marketing & Cold Outreach

·      Cold outreach to international prospects

·      Nurturing warm leads

·      Re-engaging old leads

·      Monitor email performance and deliverability

·      Follow international email rules (GDPR, CAN-SPAM)

·      Connect email campaigns with CRM and sales calendars

 

6️ Client Acquisition via Marketplaces & Portals

·      You will also generate leads from platforms like:Upwork

·      Fiverr Pro

·      Clutch

·      GoodFirms

·      DesignRush

·      Your responsibility:Optimize company profiles

·      Send quality proposals

·      Manage paid listings or promotions

·      Track which platform gives better clients

 

7️ SEO, AEO & AI Search Visibility

·      Help content rank for:

·      Google search

·      Featured snippets (AEO)

·      AI tools like ChatGPT, Gemini, Perplexity (GEO)

·      Make sure our services are clearly explained and easy to understand online

 

8️ Content, Video & Branding Support

·      Help plan:

·      Case studies

·      Client testimonials

·      Short videos and YouTube ads

·      Use content to build trust with international clients

 

9️ Webinars & High-Value Lead Programs

serious, high-value clients

·      Improve trust before sales calls

 

10 Working Closely with Sales Team

·      Understand why deals close or don’t close

·      Improve marketing messaging based on sales feedback

·      Help increase conversion from lead to client

 

11 Partnerships & Referrals

·      Help build co-marketing campaigns

·      Reduce dependency on ads alone

 

12 Tracking Results & Reporting

·      Leads

·      Meetings

·      Cost per lead

·      Revenue pipeline

·      Prepare simple weekly and monthly reports

·      Suggest improvements based on data

 

🛠 Tools You Will Use

·      Google Ads, Meta Ads, LinkedIn Ads, Bing Ads

·      Google Analytics (GA4)

·      Google Tag Manager

·      Email tools (Instantly, Smartlead, etc.)

·      SEO tools (Ahrefs / SEMrush)

·      Automation tools (Zapier, Make)

·      Reporting tools (Looker Studio)

 

🔹 Website Lead Capture, Nurturing & Conversion (Mandatory)

must have a strong understanding of how to convert website visitors into qualified leads and real sales conversations

landing pages, forms, CTAs, and lead capture flows

nurture leads using structured email and WhatsApp follow-ups

continuously track and improve website conversion rates, lead quality, and lead-to-meeting ratios

 

✅ Who Should Apply?

7+ years of experience

international clients

·      Understand ads, funnels, CRM, and automation

·      Like owning responsibility and results

·      Can work independently and make decisions

 

📊 How Success Will Be Measured

·      Quality of sales meetings

·      Cost per lead and cost per client

·      Revenue pipeline generated

·      Growth stability and predictability

 

💼 Why Join Us?

·      High responsibility and leadership exposure

·      Opportunity to build systems from scratch

·      Long-term growth role

·      Strong learning and career growth

 

🔐 Important Note

multiple marketing channels

 

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