Performance Marketer – D2C Brands

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Location:

Job Type:

Experience:

Industry:

Key Responsibilities:

• Campaign Management:

   Plan, launch, manage, and scale paid ad campaigns on platforms such as Meta Ads, Google Ads,YouTube, and others.

• Strategy Development:

   Build full-funnel media strategies tailored to D2C businesses, from awareness to conversion and retention.

• Data Analysis & Optimization:

   Monitor key performance metrics (CPA, ROAS, CTR, etc.) and make real-time optimizations to improve performance.

• A/B Testing:

   Run and analyze A/B tests for creatives, copy, audiences, and landing pages to enhance campaign effectiveness.

• Reporting:

   Create performance reports and insights dashboards for internal and client-facing presentations.

• Collaboration:

   Coordinate with creative teams to guide ad creatives and landing page strategy based on performance data.

• Client Communication:

   Be the point of contact for clients on all things related to paid media performance, sharing insights, recommendations, and results.

• Budget Management:

   Efficiently manage ad spend across multiple accounts and ensure maximum ROI.

Requirements:

• 2+ years of hands-on experience in performance marketing, ideally for D2C brands or in a fast-paced agency setting.
• Proven success running paid campaigns across Meta, Google and other major ad platforms.
• Strong understanding of media buying, customer acquisition funnels, and D2C growth strategies.
• Excellent analytical skills; ability to extract insights from data and act on them quickly.
• Familiarity with tools like Google Analytics, Shopify and third-party analytics platforms.
• Strong communication skills – both written and verbal – and client-facing experience.
• Self-starter attitude with a strong sense of ownership and a love for experimentation.

Nice to Have:

• Experience with landing page CRO and funnel-building tools.
• Background in eCommerce or with a portfolio of successful D2C campaigns.
• Experience using automation and reporting tools.

What We Offer:

• A collaborative, creative, and growth-driven work environment.
• Opportunity to work with some of the fastest-growing D2C brands.
• Flexible work arrangements.
• Competitive compensation and performance bonuses.
• Access to cutting-edge marketing tools and training.

Ready to drive results for the next wave of D2C challengers?